[PROPOSAL] New shows and expanding audience reach. Vol II

DAOs and project members:

Black Cat Cinema DAO

Production:

@Dan_E

@TJ89

@mayamor

Funding scheme: One month.

Project: Two open-air cinema shows through 28th August and 04 September. Following on from July proposal here.

Links: Instagram, Facebook, website, Mintbase store.

Previously funded projects: Marketing, Poster art, Mintbase & DAO, Season opening 2022, logo and brand re-design, Estufada Artistica, June.

Concept
Open-air cinema in collaboration with Santos Junta de Fregusia.

The goal is to bring new life to a historical, but unused, area of land through a series of outdoor cinema shows. Similar to at Arroz Estúdios, we will create events that provide more than a film, and instead create a community and encourage a social sharing of filmmaking. Using the heritage of the surroundings, there is a huge opportunity to match the film to the location. And combining these new shows with the established shows at Arroz Estúdios, there will be the potential to create the perfect environment for each film, depending on its theme and content.

Ongoing project. A new proposal will be submitted to the community for September.

July and beginning of August recap

We had to push the first date back by one week. Initially scheduled for 31/07/22, the logistical challenges were too much for the short time frame. But, one week later (07/08/22), the project launched! And it has been an absolute hit! The first show went without a hitch, and we were able to welcome a full house of people, as we had hoped.

There was a revision to the originally planned film schedule, mentioned in the July proposal. Due to the length of the LOTR films, we would have run past our midnight cutoff time. So, we changed the schedule to:

07/08/22 Cinema Paradiso
14/08/22 La La Land
21/08/22 Breakfast At Tiffany’s

We also welcomed musician Foggy to the stage before opening night. He and the band put on a great show, and we’ve already heard a lot about how it marked these events out as different.

Collaborators, onboarding & NEAR

  1. We have seen already that it’s possible (with plenty of teaching time) to onboard collaborators and earn their trust in NEAR. We will make regular music and art additions to these events and bring these collaborators into the space.
  2. NEAR awareness: We will include the NEAR logo in the pre-movie screen that is visible for around 20 minutes before each film. With an expected audience size of 150 per show, it will be a very effective way to raise awareness and recognition, because, as we saw with the free wallet and NFT gifts, there is active interest in what NEAR has to offer among the cinema-goers that are not yet onboarded.
  3. We will include these shows in our metaverse platform. Scheduled for 28th August via [Muti’s metaverse](Nearhub](MutiDAO-Amphitheater | NEAR Hub Online ) :slight_smile: There will be one stream from this venue (Santos) and one stream from Arroz Estúdios
  4. NFT ticketing. As mentioned in our report for July the full version of Mintickt is still not online. So, we are just waiting until they have a full product and we’re ready to go! They have promised us that we’ll be first in-line for the platform when it is back up and running.

NEAR goals
NEAR awareness - NEAR is now displayed before the show alongside our community collaborators! With both shows selling out so far, we’re on track to hit our target of NEAR being exposed to 450 people over the first three shows.

Collaborators. The band from the first night, Foggy, are familiar with NEAR, this is the first time we worked together, so they time requested payment in Euro, as opposed to waiting for payment. We’ve spoken since, and for the next shows they have said they are happy to work with NEAR payment. Planned for La Vita E Bella on 28/08/22 and ongoing.

Unfortunately, we haven’t been able to go ahead with two other remaining music shows due to financial constraints with the delays to the July payout. These funds will be used for future shows, (we’re hoping for the next two) as soon as it’s paid out.

Photographer - Our photographer Raquel did the planned photoshoot on the first night (top photo as example). She’s willing to delay DAO payout request until July budget arrives.

These shows also require a larger team than the Arroz shows, we will onboard and create wallets for each member of the new team. Already one has created their wallet.

Schedule for 2nd half of August and start of September

28/08/22 La Vita e Bella
04/09/22 Before Sunrise

August and budget

Film licenses: $749. 65% = 485 USD

English to Portuguese translation on communications: 100 USD

Transport van: $192. 65%: 125 USD

Onboarding staff & wallet creation time and NEARdrop: 50 USD

Photography 1x event: 80USD

Total: 840 USD

Target: blackcatcinema.near / KYC through @dan_E