My background is in branding, marketing and management across music, consumer brands and tech.
To start off I will use my skill set as a marketer to:
Build a strategy for the NEAR founders to build a large presence on Clubhouse / Podcasts / and YouTube. This involves:
locating which channels and shows to pursue
creating stories around why the interviewer should be excited to interview NEAR
Writing unique content for each interview where the NEAR founders can give the interviewer an Exclusive on the inner planning at NEAR (we don’t want to say the same thing on each podcast)
Create simple CTAs that podcast listeners can take during the show to get involved.
Build a NEAR TikTok account and community
Source and write answers to simple crypto related questions to educate the viewers
Improve the NEAR Instagram, and use it as the landing page from TikTok
Source additional partnerships throughout my interactions with influencers and artists.
Hi @sparx ,
Nice to meet you! I’m the social media lead at NEAR.
This sounds very interesting. I would be more than happy to jump on a call with you next week. Could you prepare a more detailed proposal?
Best, Joep
Hey @sparx welcome to the tribe. Your work is welcomed and we know there would be great things coming out of this collaboration. I love to see the enthusiasm of our community members and wish for this to be the beginning of a long term relationship. Keep rocking!
@Grace and @ross met with @sparx last week to discuss their background and capabilities, while they would like to remain anonymous to the public, I have shared a much longer document with the council outlining their plans.
Voted “yes” on the SputnikDAO proposal. It would be great if you could add details about the funding amount into your original post (you can edit it if needed or add a reply).
Action Plan - Month One
I know we have spoken about other plans and ideas but this is what I think I can execute month one and we can build off this foundation after the first month and see what else we can do. There might be a few other things along the month that I might want to execute in which case I will ask for permission. Let me know if there are any other questions. Look forward to executing this initial plan.
Tik Tok:
Start new Tik Tok Account
Target audience - Gen Z users who have a limited understanding of blockchain and its use cases
Use educational content to introduce them to the potential of the technology and that will eventually funnel to how the near ecosystem fits into that narrative
Expectations:
Create educational content
What is a dao?
What is the metaverse?
What is web 3.0?
Build ground layer of a community
10 Videos
200-1000 followers depending on how the content reacts
Instagram:
Improve the ascetic with content team
Push out high quality content
I have a content team ready to push out content and I will pay them using some of the funds from the requested 1000 near tokens
YouTube/Clubhouse:
Attempt to land speaking opportunities
Strategize on ways to get a large placement and work on pr strategy
Attempt to speak to different audiences and create different strategies depending on the target audience.