We would like to introduce you to the idea of an Operations DAO, why it makes sense to implement it and how much impact and growth we will get from it.
Introduction
Last year there were still the Community Squad and Ecosystem Development DAO, which handled small funding proposals that are now out of the scope of the Marketing DAO and the Creatives DAO. Unfortunately, these verticals were closed at that time. We want to bring this vertical back with the Operations DAO.
Problem
The NEAR ecosystem is growing at a lightning speed. While there were about 100 projects at the beginning of 2022, we are already at over 750 projects today, and almost 1,000 projects are in the pipeline. This volume has to be managed somehow and through almost a year of working on the Project Ops team and Onboarding 180 projects, we have noticed that many teams with great ideas and funding sizes under 25k had to wait more than 8 weeks on average for grants to be approved. The grants team is overloaded with so many applications and the competition is growing so fast that we may lose some good opportunities for good ideas to kick off and develop.
Also, project leaders donât usually get help from the community until they are âverifiedâ by receiving a grant. We think funding approval from the âOperations DAOâ is more efficient and can accomplish the same thing.
Here you can clearly see that more than half of our grant requests are still waiting for a response from the grants team after 6 weeks.
And also broken down into sectors, you can easily see that even in the NFT sector where we have identified that NEAR needs to catch up, almost 30% of the projects are still waiting for a response regarding their grant.
Case Study
I would like to demonstrate to you with the example of Mintickt how inefficient the grant process was and how long it took to get a response and the first payout.
Mintickt applied for a 50k (Fast Grant) with the NEAR Foundation on 4/19/2022. When there was no response after 6 weeks, I took care of it and wrote to the people who have a direct connection to the Near Foundation or the Grant team. Then when still no response after 4 weeks, I followed up again and unfortunately kept getting stalled. It wasnât until early June that I got feedback that the Mintickt application was still under review. On June 12, almost 8 weeks after the application was received by the NEAR Foundation, Mintickt received an email with the request to make an appointment so that they can meet the team. After the meeting, the grant was lowered from 50k to 15k and told that only the MVP will be funded, which is not a problem for now. However, Mintickt then had to wait 4 weeks again and didnât receive the payout of 3,000 for the first milestone of developing the MVP until 07/12. So in summary, Mintickt had to wait a total of 12 weeks for a $3,000 payout! I think it is clear to everyone that this is not very conducive to building the NEAR ecosystem.
The problem is that this is not an isolated case. My team and I have several similar cases and it is beyond the scope of this proposal to list them all. We have collected this data during the last 10 months in our Project Ops Sheet and I am happy to provide these KPIs to the NEAR Foundation.
Solution
The solution is a new decentralized vertical, the Operations DAO. Similar to the Marketing or Creative DAO, designed to help projects of all types get kick-start their MVP version to market without having to wait 8 or more weeks for approval.
Goal
Our main goal is to fill the gap between the Marketing DAO and the Creatives DAO and to encourage projects to launch their MVP, which would otherwise have to wait for weeks for a response from the NEAR Foundation and may even decide to switch to another blockchain.
In summary
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Boost growth of the ecosystem
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Increase the efficiency of the grant process for grants <25k (MVP Grant)
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Take workload from the NEAR Foundation grant team
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Strengthen decentralization
How do we measure success?
Per month:
â Distribute funding to 4-10 projects building on NEAR
Each quarter:
â Report 10 new projects on testnet
â Report 5 Projects receiving Grants
Six months:
â Report 20 new projects on mainnet
A year:
â 100,000 users of all projects we supported
Team
The founding team consists of @FritzWorm, @HaiVu, and @Kemal.
Fritz is an engineer with significant experience in web3 development and building on-chain communities, he will be responsible for the developer relations, as this is one of the main pain points from teams that reached out to us. (CV)
Hai is a marketing expert with seven years of experience in brand building in all communication aspects (B2C, B2B, Corporate) for Mitsubishi, and another two years of experience in above-the-line advertising agencies focusing on the return on investment of each marketing activity. He will be responsible for analyzing and valuing the marketing concept of the projects. (CV)
Kemal is a serial entrepreneur with over 15 years of professional experience. He has founded companies himself in various industries and is currently building his own NFT project on the NEAR Blockchain. Kemal will be responsible for analyzing and valuing the business model and future prospects of the projects. CV
As part of the Project Ops team, which was a sub-team of the @ConciergeTeam, we have gained almost a year of experience in what matters in valueing projects. Furthermore, we now have a broad knowledge of the NEAR ecosystem and have built a strong network of developers, so we have all the tools and experience to help projects launch their MVP.
DAO & Council
We would start with 5 council members and would like to expand the number of council members to a maximum of 9 councils later on, and to promote decentralization and increase the efficiency of this DAO we would like the Councils to come from different time zones.
Criteria to be taken into account:
- Owner/founder of a business
- Experience in product growth, sales, and business development
- Experience as a Council of a DAO
- Experience with VCs or in PE
The main activities of the council members overlap with what we do in the Project Ops sub-team.
- Reviewing the incoming requests
- Analyze the business model
- Checking the team
- And now additionally: Approve/Reject the proposal
If this proposal gets approved, the next step will be to form an LLC with Otoco and make an open call for 2 more councils.
Treasury
- $100,000 monthly grant pool to be distributed to incoming projects.
- Funding 4-10 projects per month with a grant between 10-25k