Proposed Kickoff Event for NEAR Uganda Community Initiative:
We propose to officially launch the NEAR Uganda Community initiative with an inaugural In Real Life (IRL) event on May 18th.
This event will serve as the cornerstone for our strategy to integrate blockchain technology into the fabric of Ugandan society, fostering a collaborative and empowered ecosystem.
Importance of the Kickoff Event:
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To Announce Our Presence: It marks our formal introduction to the Ugandan blockchain and technology communities.
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To Begin Our Journey: It represents the initial step in our mission to educate, innovate, and collaborate, harnessing the NEAR Protocol for the benefit of all Ugandans.
Key Components of NEAR Uganda Community:
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Promotion and Marketing: Utilizing various channels, including social media, and collaborating with Ugandan influencers within the crypto/blockchain communities to amplify our outreach efforts.
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Hosting In Real Life (IRL) Events: For product showcase, onboarding, and expansion, these gatherings will serve as platforms for engagement and community-building.
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Expanding Regional Communities: Aiming to expand our community to other regions within Uganda to tap into local talents and address region-specific challenges.
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Fostering Collaborative Training: Providing resources, mentorship, and platforms needed for local developers to contribute effectively to the ecosystem along with the Africa Dao Core team.
Community’s KPIs and OKRs:
- KPIs: Number of active community members, engagement rate on social media, number of educational events hosted, and feedback from community members.
Here’s a break down on a monthly Key Performance Indicators (KPIs) for Blockchain Community Engagement ;-
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Workshops/IRL Events:
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Objective: Enhance practical knowledge and application of Near Protocol/blockchain technology.
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Monthly Target: Conduct 2 IRL Event per month.
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Content Creation:
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Objective: Educate and engage the community through diverse mediums.
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Monthly Target: Produce and publish 5 articles and 2 videos each month.
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AMA Sessions:
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Objective: Foster direct communication and learning from industry experts.
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Monthly Target: Host 2 AMA sessions per month.
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Community Onboarding:
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Objective: Rapidly expand the blockchain community within Uganda.
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Monthly Target: Onboard 100 new members each month, focusing on diverse recruitment strategies to ensure broad community inclusion.
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dApps Exposure:
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Objective: Demonstrate the practical use and innovation potential of decentralized applications on near protocol.
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Monthly Target: Introduce 3 new dApps to the community each month.
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Social Media Engagement:
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Objective: Increase community interaction and visibility on social media platforms.
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Monthly Target: Achieve a significant and measurable increase in engagement rate, with specific percentage targets to be set based on baseline metrics.
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Community Feedback:
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Objective: Assess and enhance the satisfaction and educational impact of community activities.
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Monthly Target: Collect and review feedback after each event, aiming for an overall positive feedback rate of 95%.
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Note: These monthly KPIs will help us monitor the project’s progress more closely and allow for adjustments as needed to achieve our engagement and educational goals within the blockchain community in Uganda.
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OKRs:
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Objective 1: Expand NEAR’s regional presence and community engagement by enhancing outreach efforts over the next quarter.
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Objective 2: Conduct at least one event every month to foster community cohesion, education, and participation in the NEAR ecosystem.
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Monthly Proposed Budget for Near Uganda Community.
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Social Media and Marketing (Including Webinars/AMA):
- Budget Allocation: $200
- This allocation will support both social media activities like AMA hosting etc necessary for engaging online audiences effectively.
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Community Engagement and In Real Life (IRL) Events:
- Budget Allocation: $1000
- Funds are designated for organizing community meetups, interactive sessions, and educational workshops. This includes expenses for venue rentals, speaker fees, materials, and team facilitation fees, focusing on maximizing face-to-face community interactions.
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Operations and Development:
- Budget Allocation: $800
- This combined category supports both the overhead operations/development of new community initiatives and tools:like (Near Protocol/blockchain tutorials/videos and the team incentives.
- Budget Allocation: $800
Total Monthly Budget: $2,000
Community Wallet:
- NEAR Wallet:
nearugandacommunity.near