Project Name: NEAR Meet
Project Status: [in progress]
Project members: Pranshu (@pransh) and Pratik (@thechosenone)
Target Address: dev-guild.sputnik-dao.near (already in astrodao).
Project Accounting: current account balance 17 NEAR
Funding Period: January - March 2022
Requested amount: USD 45000 / Cleared monthly - USD 15000
Here’s what we would like to accomplish this quarter
With NEAR Meets on the horizon, we already have 22 organizers onboarded on the Discord. We hope to accomplish the following through them, at the end of Q1:
- 50 NEAR Meets Cities
- At least 50 Meetups Organized
- Over 5000 participants Engaged
- At least 300 new wallets activated
- At least 20 educational workshops/talks organized
- 100000+ Social Media Impressions
- 80% + Happiness rating
How do we do this?
We leverage the power of the community to build leaders to keep the process inclusive and ensure a structure to the meetups. Right now, one adds a proposal to gov.near.org, but we imagine a strategy that will streamline the event process, RSVP, and objective metrics in terms of how they are going.
We found a few wasteful event repetitions during our research that do not create a funnel to enter the community. Instead, it keeps new users outside, hoping for adoption and no real value. We are planning meetups that have a few key touchpoints:
- Education
There is a general lack of education in the Web 3.0 space, which we can cover with the local communities that are in touch with personas who are willing to learn more and interact with the ecosystem. We need to ensure that NEAR is an early community funnel for them to be a part of and continue to educate others. We see great value with different communities worldwide who are constantly engaged, and NEAR Meets can offer that as a value proposition. Adding to that, education around key concepts like DAOs, NFTs, Metaverse, Tokenization, Defi, and protocols is crucial going into 2022. Streamlining such ideas and delivering these with a shared purpose is what we hope to do at scale.
- Awareness
Building interest towards crypto, blockchain, and Web 3.0 through NEAR as the first touchpoint. Creating awareness around the NEAR brand and the community tools is one of the program’s key focuses. We aim to engage with participants of different personas and tackle questions for the Web 3.0 space from different angles and create awareness for more core protocols like NEAR. Another way to look at it is also building mass adoption for NEAR as a stable currency, which can only happen if we have a community that is aware and can set the narrative straight for NEAR.
- Activation
There are different ways to approach it, for normal people - creating wallets to transact
This is mainly used for developers, but here we are willing to focus on creating wallets for the platform not just as a metric but as an active way of using NEAR as a currency. Activation also stands true for onboarding more developers into the ecosystem. The possibilities are endless with what they can build on NEAR and enabling developers to create DApps, DeFi, Degens, Games, and whatever they would like to. Another persona that enters is artists, enabling more artists to showcase what they are building.
Timeline
January:
- Weekly Office Hours
- Enable African Meetup Organizers
- Arab Country Meetup Organizers
- Mobilize Organizers
- Admin Work
- Set up process
- Create a form
- 1:1 Calls
- Create starter kit
- NEAR Meet Swag
- Stickers
- NFTs
- Dev Guild shit
- Share Resources
- Plan an Event
- Make it public!
- Set up process
February:
- Mobilize Organizers
- Admin Work
- Model United Nations Event
- Global Monthly Meetup
- Organize 30 Meetups in total.
- Organize and mobilize the following local meetups in India:
- NEAR BLR
- NEAR Vadodara
- NEAR Surat
- NEAR Chennai
- NEAR Goa
- NEAR Delhi
- NEAR Perinthalmanna
- Host first meetup in:
- NEAR Dubai
March:
- Booth Crawl with the community at ETH Dubai
- Mobilize Organizers
- Admin Work
- 50 Meetups all over the world in March
- Start working on Campus Meets
Breakdown
In order to carry out the actions we planned for this DAO and achieve the goals proposed from January to March 2022, we request funding for the following costs and activities:
- Administration, communication, external relations with community leaders.
- Communication with Team - 3hr/week
- External Communication - 2hr/week
- Admin Work - 3hr/week
- Monthly Report - 4hr/mo
- Manage Community - 3hr/week
- Manage communication in the forum - 2hr/week
- Host Monthly Meetups - 4hr/week
- Calls with Organizers - 4hr/week
- Metric Collection - 1hr/week
- Designing Informative Graphics - Based on campaign
- Create Starter Kit for NEAR Meet Organizers - 5hrs (One time)
- Create Processes for the following: - 20hrs (One time)
- Onboarding
- Education
- Mentoring
- Reporting
- Budgeting
- Marketing
- Hosting
