- Guild name: Atelier Techne Studio Guild - fraDAO
- Funding scheme: One-time
Hello Dears @marketingdao-council
How are you?
[PROPOSE]fraDAO ETH Milan september 2023
Expected Impact and Value for the NEAR Ecosystem/Community:
Our participation in the Ethereum Milan event represents a significant opportunity to create a positive impact and deliver value to the NEAR ecosystem and community. Here are the expected impacts and value propositions, including the additional engagement activities during the event:
Increased Visibility: Our presence at a prominent international event will significantly enhance the visibility of the NEAR Protocol within the global blockchain community. This heightened visibility can attract new developers, projects, and users to the NEAR ecosystem.
Networking and Partnerships: Participation in Ethereum Milan provides a unique chance to network with key players in the blockchain space. We anticipate forging valuable partnerships and collaborations that can benefit the NEAR community in the long term.
Promotion of NEAR Creations: By showcasing our metaverse creations from NEARHub and fraDAO NFTs, we will actively promote the NEAR ecosystem’s capabilities and creativity. This can lead to increased interest and adoption of NEAR-based solutions.
Community Engagement and Interactive Activities: During the event setup days and throughout the event itself, we will create interactive engagement activities, including onboarding sessions and a treasure hunt using the QR code stickers. These activities will enhance community engagement and offer a fun and educational experience for event attendees.
Local and Event-wide Sticker Campaign: In addition to event activities, I will personally distribute NEAR Protocol stickers and strategically place them in prominent locations both within the city of Milan and throughout the event venue. This localized sticker campaign will further amplify our presence and brand recognition.
Metrics for Measuring Success:
To measure the success of our participation in Ethereum Milan, we will track key performance indicators (KPIs) that align with our objectives, including the impact of share all possible contents in social media and the sticker campaign:
Exposure Metrics: We will monitor media coverage, social media mentions, and website traffic related to the NEAR Protocol before and after the event. An increase in these metrics will indicate heightened exposure.
Networking Outcomes: Success will be measured by the number of valuable connections made during the event, including potential partners and collaborators.
Promotion Metrics: The success of promoting NEAR creations will be assessed by tracking the increase in users, developers, or projects showing interest in the NEAR ecosystem’s offerings. The branding experience extension.
Community Engagement: We will gauge the level of community engagement by measuring participation in NEAR-related discussions, forums, and activities during and after the event. Engagement with the onboarding and treasure hunt activities, as well as the sticker campaign, will also be assessed. Remember that all content will shared in social media before, during and after ETH Milan
Estimated Timeline and Achievement Milestones:
The timeline for our participation in Ethereum Milan, including engagement activities and the sticker campaign, is as follows:
- Event Dates: October 5th and 6th, 2023
- Preparation: Arrival in Milan on October 3rd, 2023, for event setup, social media contents and networking.
- Event Participation: Active participation and representation of NEAR at the event on October 5th and 6th, 2023, including the implementation of onboarding and treasure hunt activities.
- Sticker Campaign: Distribution and placement of NEAR Protocol stickers in prominent locations within Milan and the event venue.
Achievement milestones will be assessed as previously outlined, with a focus on the added impact and recognition generated by the sticker campaign, both locally and among event attendees.
Our commitment to personally distributing stickers and strategically placing them in prominent locations ensures that the NEAR Protocol’s presence will be highly visible and memorable, further enhancing the event’s impact and value to the NEAR ecosystem and community. Remember the extension the branding experience doing a glued merchandising
As an active member of the NEAR community, I am excited to represent fraDAO at Ethereum Milan, an international event taking place on October 5th and 6th at the Palazzo delle Stelline in Milan, Italy. I have been invited by the Creative DAO and ETH Milan to showcase our creations from the NEARHub metaverse and NFTs from our active fraDAO community, which has been operational since December 2021.
Objectives and KPIs (Key Performance Indicators):
Our participation in Ethereum Milan has the following objectives:
- Global Exposure: The NEAR Protocol will gain global exposure at a prominent international event. All content will publish on social media, i can share to other DAOs.
- Networking: We will have the opportunity to connect with other projects and professionals in the blockchain space.
- Promotion of Creations: We will present our NEARHub metaverse creations and fraDAO NFTs to a diverse audience.
Event Participation Details:
I have been invited to present our creations in a dedicated room at the event. To make the most of this opportunity, I would like to request funds for merchandising and few operations expenses that will be distributed during the event:
|NEAR Stickers (5cm x 7.5cm, white background)||1000||120|
|fraDAO Holographic Stickers||300||200|
|Sharddog QR code Stickers||200||50|
|Sharddog Links funds||1000||65|
Merchandising Total Cost: U$ 435.00
Given Milan’s high cost of living, I would like to request support for the following operational costs:
|Expense||Cost x unit||Cost (U$)|
|Airport Transport in the LATE Night (round trip)||$37x2||$74|
|Meals (two meals per day, for 6 days)||$20 x 12||240|
Expense Total Cost: U$ 314
Late Night post midnight
Total Costs: U$749
I’m here to better attend and clarify, any question.
Thanks all council !
- NEAR Wallet ID / DAO: fradao.sputnik-dao.near
- Wallet owner’s name: frado.near