Dear NEAR Community Members,
Our team recently applied for a second NEAR Grant and we thought that it would be fair to share it here with you all.
During the application these were the main points we went through to give a full insight for NEAR and the Community on what Datality has achieved and what is aimed to be achieved in the near future.
What are we building and why?
We are creating the first blockchain-based data marketplace that directly connects buyers and sellers of research data. Our founder came up with this concept and patented an underlying methodology that allows participants to transact confidentially and securely by addressing previous obstacles to two-sided data markets with the transparency, trust, and security of NEAR Protocol blockchain.
Additionally, dominating one-sided marketplaces restrict many of the economic advantages of a free market, such as access to talent, access to products, and unnecessary intermediary costs. Datality is a solution for these challenges.
Moreover, our project’s value is building a trustful relationship between data sellers and data consumers, preventing fraud, ensuring appropriability, and maximizing market thickness by employing the power of blockchain as well as platform economics.
What makes us different from the competitors?
There is no platform that directly and transparently connects private researchers and research data consumers. It has been tried by Microsoft, Amazon and others so it’s a lucrative space. The combination of technologies to overcome the economic obstacles to a sustainable two-sided data market have not been available; that’s where the permanence and immutability of blockchain-based transactions come in.
Further, existing one-sided marketplaces dominate supply and market share – they hold back private sellers of data, inflate the cost to data consumers, and restrict all the economic advantages of a free market.
What are our project milestones and estimated budget for each step? And when are the expected delivery dates for each milestone?
Build and coordinate a large community using Discord. Create a systematised server with numerous Channels like Onboarding, Support, AMA, Debates (for researchers to discuss off-topics).
Make an Onboarding tutorial and gather all the useful info in the said “Onboarding” Category.
Create and pin a FAQ doc in “Support”, plus have moderators manage customers’ issues.
Schedule weekly AMA sessions in voice chat and post recordings on our socials.
Plan different activities (games, events, upvotes, etc.) in “Debates” to create buzz and make the community more active. Do tip-outs for the most active users.
Estimated Budget: 1000 USD per month (2 moderators from NEAR community(based on NEAR Mentorship program)
Presence on Twitter/Linkedin/Reddit/Tiktok/1Hive platforms.
Tweet daily and engage in discussions with DeFi and crypto-related projects. Retweet recent Blockchain-related news. Announce airdrops.
Post AMA recordings and announcements on LinkedIn. Contact researchers and possible data consumers to promote our platform, write a cold letter.
Post short announcements for upcoming events in the community. Announce airdrops. Post memes. Upvote interesting DeFi posts to eye catch crypto enthusiasts.
Weekly creation and posting of funny videos to reach out to college students.
Release 4 articles a month on Hive Blog.
Estimated Budget: about 2200 USD per month (full-time community manager (700), researcher (500), and branding design agency 1000)
Increase the presence of Datality within NEAR ecosystem
15 partnership a month with AMA & Collaboration calls
Estimated Budget: 500 USD per month
!!Total budget: 3700 USD per month. 7400 USD for 2 month time!!
How will this impact the NEAR Ecosystem?
Our goal as NEAR enthusiasts is to promote NEAR as a platform for new blockchain projects and make $NEAR more liquid. Datality’s target audiences are researchers and buyers who are both comfortable in crypto as well as those who are not yet comfortable with crypto. We provide the crypto-uncomfortable with a safe ramp into Web3 by transacting in both fiat and cryptocurrency; those unfamiliar with NEAR will be introduced to it and can transact using NEAR tokens and join the community at their own pace while still being successful on Datality.
The CEO of Datality has the patent for transacting finite data sets on a blockchain-based marketplace using on-chain file hashes to provide an irrefutable fingerprint back to the files transacted without revealing their nature or compromising their sovereignty. Therefore, NEAR effectively has exclusivity on this patent’s intellectual property via the Datality platform having been built on NEAR Protocol, giving the entire NEAR ecosystem a competitive advantage.
What makes us excited about NEAR?
Our team believes that NEARs blockchain is one of the most developer-friendly platforms in web3. The welcoming environment and great conditions for project development make NEAR an effective networking workplace where devs that work on different products can exchange their experiences and skills with each other.
It is also worth mentioning that by building Datality on NEAR we contribute to those promising projects that are also currently being developed on it. We have both learned
On top of that, the Nightshade approach of the NEAR tech delivers outstanding performance, which gives us confidence that the growing number of Datality participants will not be stifled by slow blockchain transactions.
How will we measure project success?
Our main goal is to launch the Datality platform with perfected UI/UX and fully functioning. Beforehand creating buzz on social media, reaching at least 1000 followers on Twitter and about 300 on LinkedIn. Establishing a Discord community with at least 500 unique users.
How will this impact the NEAR Ecosystem?
Datality Launch will drag a lot of attention to NEAR and thus give $NEAR more liquidity. In addition, a new data marketplace for researchers might bring talented scientists to the NEAR platform and then possibly form a Guild or DAO on NEAR with these researchers’ hands.
What have we already achieved?
- Planned and executed our project’s social media presence on Twitter and LinkedIn. Scheduled organic content creation and posting. Worked on our identity to appear recognizable and eye-catching for potential followers.
- Brainstormed and wrote numerous articles on Data in Blockchain/Datality/Data Trading topics. A launched introductory article on GOV.NEAR. Pre-recorded videos of our CEO delivering the product’s idea for further content.
- Perfected the website’s roadmap and added new features. The major update is the implementation of NEAR token and the creation of a marketing website. Went through the first major QA sessions. Executed over 100 test cases. Black and white box testing.
- Hired Valeriy Nemyrov with our last grant who has onboarded several resources from within and outside the NEAR Community for Datality creative assets and content
- Established a highly-organized team of professionals in both development and marketing. Employed and onboarded numerous people from across the globe, that are enthusiastic and highly motivated in their contribution to the Web3. Currently, our team consists of:
Clint Taylor, Founder
Scope: Workstream management, Briefs execution, Ideation
Valeriy Demyrov, Marketing Leader
Scope: SMM Strategy, Market Analysis, Content review
Scope: Legal Counseling, Data Protection
Scope: dApp Development
IceScream Agency (Dubai)
Scope: Logo, Branding, Landing design, Visual support
Kovaci SMM Agency (Tirana)
Scope: Twitter/Linkedin post-management, content creation
Rafa Melo (Brazil)
Scope: Twitter Moderation
Thank you to each and every of NEAR users for following our project’s journey
See you soon!