[REPORT] January VR-DAO Marketing Report

Project Name : VR-DAO

Project Status : [In Progress]

Project Accounting : Budget was requested in here and but it’s still awaiting payout since the new payout process is now in place it’s taking more time then usual.

800$ → rosario.near

Updated Project Timeline : January 2022

Highlights :

  • This last month (January) after being onboarded served to consolidate the social medias channel and try to specify a bit the project development in terms of communication.

  • The main project being explored currently in the VR-DAO is the 3XR project, while still trying to develop the interest in the community in VR type projects with the VR-DAO Social Medias.

  • CreateThing feature was launched at 3XR! Also a article was published at Medium in the NEAR Protocol page, explaining the future and the 3XR project itself.

  • A lot PFP NFT projects are now using the 3XR Galleries as they main gallery for showing their NFTs collection.

Metrics for the VR-DAO Social Media :

  • Twitter :

    Comparison of JAN 2022 and DEC 2021:

    imagem imagem

    Statistics growth in comparison:

    • Tweets : + 2 → 13,33% Increase
    • Tweet Impressions : + 2 995 → 106,01% Increase
    • Profile visits : - 557→ - 50,70 % Decrease
    • Mentions : +17 → + 46,66% Increase
    • New Followers : + 16 → + 16% Increase
  • Tweet Impressions comparison specific from JAN 2022 and DEC 2021:

  • Summary Growth of Impressions and Tweets Comparison Statistics JAN 2022 and DEC 2021:

  • Instagram: Initial statistics begin at the 1st of January and end at 1st of February.

    Insights Overview:

    imagem

    Initial 100 Followers → 120 Current Followers = 20% Increase

    While we had a good increase in followers, we had a decrease in engagement because in the last month we had less projects has VR-DAO and concentrated more in 3XR itself.

VR-DAO Summary Review:

A steady increase, noticeable in scale in the statistics and number metrics, in all beside the Profile Visits, that maybe related again to giving more attention to outside projects like the 3XR

Metrics for the 3XR Social Media :

  • Twitter:

    Summary screen from today:

    Comparison of DEC 2021 and JAN 2022:

    imagem imagem

    Statistics growth in comparison:

    • Tweets : + 28 → 102% Increase
    • Tweet Impressions : + 7400 → 68% Increase
    • Profile visits : + 14142 → 340 % Increase
    • Mentions : +214 → + 314% Increase
    • New Followers : + 121→ + 417% Increase
  • Summary Growth of Impressions and Tweets Comparison Statistics JAN 2022 and DEC 2021:

  • Instagram:

    Instagram is looking for a full reconstruction with the communication re-design and logo’s we are getting this month. So we are waiting on the Designer to finish the work. For now the social media metrics hasn’t grown much.

    Initial 53 Followers → 68 Current Followers = 28% Increase

3XR Summary Review:

The 3XR Project as being growing a lot in the last month, with much more space and attention to grow. The only Social Media lacking is Instagram which is more related to the design it self, which we are getting this next month and will help a lot.

Learnings :

This month was another month like December, that the main projects being developed by the VR-DAO was the 3XR. That gave the VR-DAO itself in the Social Media, less engagement and growth as the 3XR Social Media.

We are still looking for more projects and people to onboard and grow as a DAO, also experiencing a few changes in the DAO Council, which should give more people in the community the chance to grow.

Also as the 3XR Project is growing we feel the project itself will get bigger and bigger and expect more changes and attention the near future.

Next Steps :

The VR-DAO itself is looking for projects and trying to grow more ideas on how to develop connections with the community. We want Multi DAO attention and collaboration to the project.

3XR Project is getting some major updates in the Design, Logo and the way the projects interact with the community. We expect big changes in the growth of the project!

There’s a going to be a presentation happening this month specificly in Virtual Reality in the 3XR: Science fiction short story to be presented in 3XR

Also the updates on 3XR Project were deployed last week and made available in the forums here:

We will be posting communication for this features in this following month.

–//–

Tagging VR-DAO Council @frnvpr @microchipgnu @sainthiago @nico and @marketingdao-council to review this report.

Thanks any further discussions please bring them up and sorry for the delay in this report.

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Thank you for report and great job!

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