Greetings NEARians! I am Shivang Arora, a singer-songwriter, music producer, and an audio-engineer based out of India.
I created the first Web3 community to empower Indian independent musicians on June 3rd of this year – Indian Indie Music Guild. Here is our introduction post in Creatives DAO: https://gov.near.org/t/introduction-indian-indie-music-guild-a-community-of-emerging-indie-artists/21556
Since then, the IIMG team has been working non-stop to ensure organic community growth and a smooth transition into the world of blockchain and NFTs for its members.
Here are some of our proposals, and reports in Creatives DAO so far:
• Approved Proposal: https://gov.near.org/t/approved-indian-indie-music-guild/22599
• JUNE Monthly Report: https://gov.near.org/t/report-june-monthly-report-iimg/24524
• JULY Monthly Report: https://gov.near.org/t/report-july-monthly-report-iimg/26020
Introducing the IIMG council:
@shivangarora - Founder, Council
@niveditalakra - Administration, Council
avantinagral.near - Jury, Council (@avantinagral)
oshojain.near - Jury, Council (@oshojain_)
IIMG Instagram page : Indian Indie Music Guild (@theiimguild) • Instagram photos and videos
Our team has been working tirelessly for the past three months to onboard new users and members onto NEAR through our guild. We have a community of 1000+ members on our social media accounts and have created 100+ wallets and 50 NFTs on NEAR.
Project Roadmap (September + October)
- To fund two Indie musicians for the month of September
- To launch NFT projects with established artists and create wallets for their communities
- Successfully onboard 250 members into the NEAR Web3 community through “Nayaab 2.0”
- Establish an education wing with consistent web3 education and onboarding through a series of workshops and courses
- To grow the community to 2000+ members: Discord, Instagram, Twitter and Telegram
- Live sessions on Discord, Twitter Spaces and Instagram with established indie artists
- AMA sessions: 2 online sessions in September
- Metaverse concerts showcasing live performances by IIMG artists
More details about the above in our Creatives DAO proposal:
In this post, we have added the details of our marketing proposal.
Social Media campaigns to educate and onboard creators and collectors into the NEAR ecosystem : $500
• Paid ad campaigns : $200
This includes marketing campaigns for NEAR NFTs to get more sales and create a collectors community. Here are our previous insights -
• Influencer campaigns : $200
We will pitch our community and the NEAR web3 ecosystem to social media influencers and pay them to endorse NEAR and IIMG. This will help us build a strong online presence and onboard people in greater numbers.
• Social media content creation : $100
We will create educational and engaging content around the NEAR blockchain, web3, as well as the Indian indie music scene to engage more artists and onboard them, while creating a sense of community. Our content will be focused primarily on reels for greater organic reach.
IIMG education wing : $300
The education wing is our effort to build IIMG into a self-sustaining community that continues to educate and onboard artists and collectors into the NEAR web3 ecosystem.
Through this programme, we will provide in-depth courses to emerging artists about :
- Blockchain, NFTs and Web3 (focused on the NEAR ecosystem)
- Music production
- Mixing and mastering
- Music and NFT marketing
- Instruments (guitar, piano, etc.)
and much more.
We will use the funds to promote the educational wing, run paid ads and offer giveaways in the form of free workshops and NFT drops. We will try our best to organise these workshops in the metaverse, and personally onboard each attendee to the NEAR web3 ecosystem.
Team IIMG would like to extend their gratitude to @Monish016 from Kalakendra DAO, @Paul from NxM, @jefedeoro and @clarian from Tamago and NEAR Hub, @johanga from NEAR Goa DAO for their support our Web3 journey!