[Approved] Near Venezuela [June]

Marketing DAO Marketing DAO
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Hey Family :hugs:

I hope everything is going great partners @marketingdao-council :love_you_gesture:

Here is the continuation of our monthly proposal:

The last report you can find it here:

Introduction

Very proud of NEAR Venezuela Community for the commitment and the results we are having. The content marketing, the efforts organizing AMAs, and even Bootcamps give us a ramification of positive outcomes in different areas surpassing our expectations. :cowboy_hat_face: :rocket:

This proposal is to continue with the successful monthly marketing campaign we are running.

On-chain Communities

As a Guild of the NEAR Community, we had the opportunity to evolve and become one of the most experienced On-chain communities in the Blockchain Space. That’s why we take this opportunity to make a call to all other experienced communities on NEAR to organize a Community meeting to discuss Decentralization and Self-sustainability.
@creativesdao-council @ConciergeTeam @CommunityDAO

If u want to participate, please welcome. Here is the telegram group where we can organize it: Telegram: Join Group Chat

More steps into decentralization: 21 DAO members

Two months ago, we grew from 5 to 10 council members. Now we celebrate to continue growing and experimenting, onboarding 11 new members into the DAO for a total of 21 members with the following design:

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The 21 DAO members distribute as follows:

  • 4 Commissioners: Eligible position every 3 months, here the responsibility to report, review, propose, moderate, and lead the Guild. The Commissioners should not vote unless a proposal expires in less than a day.

  • 10 Councils: Here are the members with the highest reputation in the community. Their most significant responsibility is to review the contributions of other members, organize AMAs, lead the different projects, and conclude with voting from the community.

  • 11 Community members: We expect this group to grow pretty fast. The main point is to kick start the onboarding and on-chain participation of the whole community.

How we expect approvals or rejections to happen:

We believe that the community will take this opportunity to gain reputation and experience. We expect that at least 6 of the new 11 members will vote, and with their vote, we will only need 5 votes from the councils.

There are 21 members in the community group, 10 in the council group, and 4 in the Commissioners group. Remember we have a %51 consensus and that the 4 commissioners are also in the other two groups, and the 6 councils are also in the community group. Let’s share some examples:

  • If the whole community approves a proposal, that’s it. Currently, the 11 votes from the community are all we need. This is democracy and decentralization.
  • If the 6 councils decide to approve, then that’s it, as it was, 6 votes of 10.
  • If the community or the councils are not giving any feedback, approval, or rejection, then that is when we are going to use 3 votes from the councils.

Initiative

From our region we are leading several dApp projects we need to promote:

Name Description Github/Figma/Web Leader
NEAR P2P Web3 Escrow service for Fiat vs Crypto Swap Web Fritz
4MyFuture Crowfunding dApp Web Bladimir
DeFix3 Wallet - Infraestructure Mainnet Jonathan
Free Horses NFT Launchpad Web Jose
Projects where Venezuelan members are involved
Name Description Github/Figma/Web Leader
Free Horses NFT Launchpad Web Jose
NEAR P2P Web3 Escrow service for Fiat vs Crypto Swap Web Fritz
4MyFuture Crowfunding dApp Web Bladimir
BlockJobs Marketplace for Gigs Web @DarioFS
DeFix3 Wallet - Infraestructure Testnet Jonathan
NearBase Marketplace for Wallets Github - Figma Andres
Artemis E-Learning GitHub Maria
BookShop Marketplace for Books Forum - GitHub Leyner
Home Delivery Delivery Managment GitHub - Figma Cesar
EVIE Marketplace Aggregator GitHub - Figma Timon

Of course, we are also running educational and onboarding projects:

  • The following documentation ES Wiki: will be improved with LATAM Nearcomers as the specific public (Spanish).
  • Vector & Outreach: Contacting Universities/Onboarding professors and students.
  • Bootcamps: With NEAR Hispano and now running a trial also with Global NEAR Education team by the lead of the Near Certified Instructor @jeph
Main activities
  • Create content that explains the expectations and opportunities offered at Bootcamps (Near University Certifications) through content dissemination.
  • Creation of short videos for Tiktok and Instagram, distributed on Discord, Twitter and Telegram that condense the bootcamp experience, increasing views, likes and other interactions on social networks.
  • Creation of long videos for Youtube focused on frequently asked questions, webinars, and guiding information.
  • Creation of written content to spread on Medium and other media outside of NEAR (ie Criptonoticias) increasing the presence of Near dapps in the Blockchain community.
  • Publicize the projects of Guild members and NEAR University (through it promotional content of the human experience in bootcamps)
  • Creation of guides/tutorials about how to use several dapps
  • Running AMAs, Webinars, and promotion activities

Expected impact

  • Increase in the social media interactions and followers for the projects
  • Professional database growth
  • New PioNears building more dapps on NEAR

Metrics for measuring success (bi-monthly)

  • 5 Onboarding Workshops
  • 10 AMAs
  • 200 new followers on our main Twitter
  • 50.000 accounts to be reached on Instagram
  • 4 Articles
  • 300 Nearcomers and users for the dapps (Wallet creation for New users)
  • 200 New participants in Near University Certifications Program (NCA, NCD, NCE)

Funding Details

  • Accountability:

You may recall from the monthly proposal:

and we are going to onboard more councils as the core team has now more than 20 members :partying_face:

Yes, we deliver and we share an extended report. As always, funds will be received on our DAO, where we now count on 21 council members. :star_struck:

In order to withdraw the funds, there is always a report or post on the forum.

  • Guidance for the use of the funding (taking into account OWS experience):
Detail
Focus Activity Reward
Write-up Articles about NEAR Projects/Guidelines on how to interact with NEAR/NEAR Projects 40 USD per 500 words
Videos Create a video going over NEAR related topics/projects, technical tutorials, guides, etc 35 USD (around 5 minutes)
Videos Create a short video working on a dapp 20 USD
Design Create an infographic for a project 20 USD
Design Banners or similar simple designs 15 USD
Design Illustrations 25-50 USD
Promotion Share post on different community groups (outside NEAR Community) 3 USD
Translations Adding Subtitles To A Video 40 USD (per 30 min)
Translations A tweet/small post/message 2 USD (per tweet)
Translations A Piece of NEAR related Content 25 USD (per 500 words)
Referrals Refer a Nearcomer 5 USD (once the participant gets the certification NCA)
Referrals Refer a Developer 20 USD (once the developer gets the certification NCD)
Referrals Refer a Professor 20 USD (once the professor gets the certification NCP)
Vectors and Outreach Setup a Meeting with an external project/university/community 10-150 USD
Engagement Hosting an AMA 70 USD

*The activities will be related to Near Venezuela and the Projects mentioned
*Contributors will need to request approval before starting any activity.
*Everything will be posted on social media, interaction will be taken into account, and the council members will have the final decision into rewarding those activities.

Yours, @Venezuela-Community :smiling_face_with_three_hearts:

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Dear Jose,

Could you please share information about your project?

  1. What problem is the NFT Launchpad solving?

  2. How is the problem being solved?

  3. How does this help get to billions of users?

  4. Is The website updated last time two years ago?

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  1. It Would be great to see a road map in high resolution

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Dear @FritzWorm Could you please provide P2P project road map and current milestones achievements?

Thank you.

Dear Vladimir, could you please update a road map and share information about your project?

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Dear Dario, did you get a grant? How can Near community members get an Airdrop, and when will you create a pool on Ref. Finance ?

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Dear Jonathan, unfortunately, your website is not working, and links are unavailable.

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Dear Andres, could you please check a link on GitHub?

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Dear Cesar, could you please share more information about your project? I see only one pdf file.

  1. What problem is your project solving?

  2. How is the problem being solved?

  3. How does this help get to billions of users?

Dear @FritzWorm could you help your teammate with report? Thank you so much.

Overall all Dapps are in the early stage. I believe it’s not the best time to promote them. First-of-all they should be ready-to-use with updated web-sites and working links.

So, I’m not ready to support your proposal at the time.
Would be great to include only working dApps and education content.

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It would be great to run the project on a decentralized Near wiki (just a suggestion)

Great :muscle: job @Arturoahs

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I want to remember that this proposal is to help Near Venezuela as a whole, I mean, this budget is used by Near Venezuela Guild.

We are building decentralization and the web3.

You partners from Marketing DAO supported the kick start, we deliver the metrics, we are improving even more, why to stop now?

Hello @Dacha, about early stage still needs to create awareness on the community and receive feedback but if there is no support for those then u said we as a Guild should forget about helping those and just focus on the main ones, with that fixed you will support?

Also, is there something you didn’t like from the report because this is basically to continue with what we did but even with more experience, more decentralized, more participation from the community…

I mean, we were able to deliver even more and the promotion helps to onboard Nearcomers. As metrics to measure success where accomplished.

Will be a shame to froze the growth of a community I believe is giving example regarding on-chain communities doing marketing, onboarding, and building the web3.

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What is this about? Several members from Venezuela Guild are building the EVIE marketplace, it is a project leaded by Near Canada Leader but I can’t help on the report as I did not participate on those Near Canada activities. We are here saying that EVIE marketplace count as a Near Venezuela projects to be helped because we have several members.

This all are projects being builded by the venezuelan community and we as a community need to promote in order to grow, even on early stage like having webinars, discussions, AMAs.

I believe we have proved to be trusted members who can add value to the Near Ecosystem and we hope we can keep doing so with the Marketing DAO as partners.

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  1. Projects need to build community in order to get feedback and users, and at the same time they need funding.

  2. The problem is being solved thanks to NFT collections launched with the help of the NFT Launchpad. All the process of launching the collection connects you with the community, creates community and engagement, and with the sale of the NFTs the project receive good funding.

  3. By helping projects to build community and keep giving steps growing their dapps, this allows more users connected and using the Near Ecosystem. This is the way to get billions of users.

There are many projects right now and these kind of solutions are needed, we needed for NearP2P so that’s why I get so involved. The collection for NearP2P is giving 5% ownership to the community so at the same time the Neareans will be able to invest in good projects at early stage just like a VC but more connected with the projects with more engagement thanks to the NFT Launchpad.

  1. The website was launched like 2 weeks ago… But this might be because @Jloc used a template ??? And hey thanks for the good review here @Dacha … Definitely there is an improvement to be made quickly.
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This are projects who were recently onboarded. @jlmk is the leader of this one.

Need to get it clear, is there an issue with early stage projects, those don’t count for the Marketing DAO?

I mean how can you get into billions of users if you don’t take the first steps, and doing this steps together with an on chain community is not just the way to decentralization but also the way to receive more feedback from webinars, AMAs, awareness.

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@DarioFS still didn’t get a grant. And this one is for sure a million user potential dapp, here we could get transparently all the jobs offers on the ecosystem, here projects could approach to find collaborators and the tasks will be protected by the smart contract Dario built. Once the activity is done the collaborator recieve the reward from the frozen tokens on the smart contract so both part are protected by the escrow account.

This is other amazing project where Argentina and Venezuela are collaborating together as Guilds.

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@andresdom here I mistake the link ?

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Hi @Dacha, thanks for your much appreciated input. deFix3 just went live on Mainnet yesterday May 31st, 2022, ahead of schedule… Having said that, we are not “open” to the public just yet. We are not marketing but under a trial and polishing period to have everything in tip top shape for mid June. Social media accounts are being created in parallel, we have a meeting with several community managers this week to design a strategy that best suits us: content creation, animated videos, how many posts per day, narrowing down target market, etc. Cyber security audit is also underway to have everything bulletproof. Will definitely let you know when we’re ready and soon invite you to open an account with us, in what’s going to be, one of the coolest decentralized multi chain easy-to-use wallet interfaces with incredible features. Can’t wait to share with the world. Thank you again for your support and will be in touch. Thanks to @FritzWorm as well!

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Yes, it is most definitely due to the use of a template, the webpage has been updated very frequently in the past weeks :slight_smile:

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Thanks for your proposal and detailed report Fritz.

Also thanks for addressing some of the questions from fellow Council Member Dacha.

I think that we need to distinguish between two separate things, both of each are eligible for funding, although perhaps on different proposals or from different funding avenues:

  1. Funding a Community Group: broad marketing initiatives that can drive growth for the NEAR ecosystem, in this case in a specific region. Examples: meetups, hackathons, content creation, etc.

  2. Funding of individual projects. Here we could add a further distinction: First would be funding marketing initiatives - things that promote them in a way that also promote the broader growth of the NEAR ecosystem. Second, funding the projects operations and general development (engineering, etc.). We can only fund the former.

Seems to me that the point of contention is whether we are funding the Guild overall activities or the Guild AND the development of all these projects.

A couple other factors to take into account:

  • The market has changed significantly, we have to be very mindful of all funding (an expense on the NEAR Foundation side)
  • LATAM regional hub has just been granted a budget to expand operations in the region, the fund includes incubating select projects with potential.

I would suggest revising the amount being requested and the scope of the use of funds: bring the amount down and ensure it is for onboarding new people, etc.

For all the individual projects, I suggest they either apply for funding directly to us - important in terms of accountability - or connect with the LATAM Hub to explore getting funding for product development from them.

Batching all these projects along with the Guild operations puts the Council I a very hard spot as we don’t want to hold up the entire proposal for questions of any one project.

Overall, I am excited by the governance structure that has been implemented and the palpable growth in the region. Looking forward to identifying the best way to move this proposal forward.

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Hello! Thanks for the extended feedback.

The development of the projects is done with funding from the projects and not from the Marketing DAO.

I thought this should make sense as these projects are many and with 10K how could we help project development?

I am adding the list of projects because with the onboarding help and promotional activities we do, we onboarded nearcomers into NEAR with projects or get cross collaborations with guild members into projects or just added projects into our list of projects we want to help to be known (Marketing activities)

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We are growing thanks to promotional and marketing activities, we invited many members into Near University, we created content, and ran several AMAs. We are an important Guild doing great work and having big achievements as you could see and give great feedback from the last report @Dacha @cryptocredit

The LATAM Hub is taking into account the following countries: Colombia and Argentina.

We might like to get help and maybe apply to be the Venezuelan Hub, but we have not received feedback regarding it @Grace

Thanks! You can take a ride into the DAO to check all the great interactions :wink:

So, you partners approved funding when we had fewer metrics of success and fewer projects, even so it feels like we need to back down now? @so608 @Dacha @marketingdao-council

Even though we grow and we want to keep with the same budget but offering to accomplish more metrics and to promote more projects?

How much should it be and which metrics are important to you?

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I can’t approve this. There’s just a lot here.

Can you narrow down to supporting a few of these initiatives and clarifying exaclty what you will do for each these?

  • Number of videos
  • Workshops
  • Bootcamps, etc.
  • Create content that explains the expectations and opportunities offered at Bootcamps (Near University Certifications) through content dissemination.
  • Creation of short videos for Tiktok and Instagram, distributed on Discord, Twitter and Telegram that condense the bootcamp experience, increasing views, likes and other interactions on social networks.
  • Creation of long videos for Youtube focused on frequently asked questions, webinars, and guiding information.
  • Creation of written content to spread on Medium and other media outside of NEAR (ie Criptonoticias) increasing the presence of Near dapps in the Blockchain community.
  • Publicize the projects of Guild members and NEAR University (through it promotional content of the human experience in bootcamps)
  • Creation of guides/tutorials about how to use several dapps
  • Running AMAs, Webinars, and promotion activities
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Hehe yeah we are doing a lot! :cowboy_hat_face: :rocket:

So, basically we are offering the following metrics:

And this is the way we will distribute funding, just like we did on the last month thanks to your suppport from Marketing DAO, you can check the report here, and you can expect even more that we gain experienced and organization.

We are using a successful reward distribution design we learnt from OWS:

Focus Activity Reward
Write-up Articles about NEAR Projects/Guidelines on how to interact with NEAR/NEAR Projects 40 USD per 500 words
Videos Create a video going over NEAR related topics/projects, technical tutorials, guides, etc 35 USD (around 5 minutes)
Videos Create a short video working on a dapp 20 USD
Design Create an infographic for a project 20 USD
Design Banners or similar simple designs 15 USD
Design Illustrations 25-50 USD
Promotion Share post on different community groups (outside NEAR Community) 3 USD
Translations Adding Subtitles To A Video 40 USD (per 30 min)
Translations A tweet/small post/message 2 USD (per tweet)
Translations A Piece of NEAR related Content 25 USD (per 500 words)
Referrals Refer a Nearcomer 5 USD (once the participant gets the certification NCA)
Referrals Refer a Developer 20 USD (once the developer gets the certification NCD)
Referrals Refer a Professor 20 USD (once the professor gets the certification NCP)
Vectors and Outreach Setup a Meeting with an external project/university/community 10-150 USD
Engagement Hosting an AMA 70 USD

So, this is basically a continuation of what you already approved here

And where you partners give great feedback from the report here

There is another concern you might have? Will love to solve it :wink: and thank u @marketingdao-council

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Thanks for the proposal Fritz. I’ve read through the proposal, reports and comments on the Forum. I agree with what Klint/Taylor said about there being a lot here, which does make it more time-consuming to review and consider. I also agree with what Satandro/AVB said about us needing to understand how the funds are being dispersed, i.e. to support guild activities in general and/or individual projects. I agree that we prefer individual projects to request funding from the Marketing DAO directly, but I also do see how NEAR Venezuela could support them through your social media activities in a supplemental way.

I am generally supportive of approving funding so you can continue for another month, but here are a few things that raised questions for me as I went through all the information here and they are areas I would recommend for improvement going forward:

  1. You funding amount is basically the max that we can distribute. But there’s no clear justification for that number. It looks more like you are asking for the max funding and then figuring out ways to use it vs. figuring out what is needed most and is most effective and then building the funding request from that.
  2. The Twitter account is not very active – there minimal recent tweets and mostly retweets and it’s unclear to me what the value is there. I would recommend creating more compelling content.
  3. I tried to click through to one of the recent Medium articles and got a 404.
  4. The distribution of funds is unclear to me. You give the OWS funding table/chart, but it’s not clear to me how those funds are being assigned and distributed to the content creators. Can you clarify how your DAO chooses what content activities to carry out and fund each month?

If you can provide some additional details about the above, that would be helpful. Also, the questions and feedback are not meant to call the proposal or intentions into question at all, but when we receive complex proposals for the max funding amount, I think we have a responsibility to understand everything so we can be sure we are doing our due diligence before allocating the community’s funds.

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Hello! =) thanks for your support

  1. So, this is key to understand, we have many members with different projects, and we as a community can distribute funding to them.

→ @ramgor @ame9986 @LuisAponte99 with https://cripteros.com/ creating content and spreading information
→ @Arturoahs with a big team on their own traveling all the country doing vector and outreach with institutions
→ @user1 leading AMAs reaching different projects like even from NearHispano @cloudmex-alan and our list of NearVenezuela
→ @Mineriavirtual giving guidance on Marketing and Community Management has been onboarding Nearcomers who had been able to help with video content creation

There are more members you can check from the spreadsheet and the DAO payouts

The main goal is to help the Community Growth by onboarding with the help of Near University and at the same time help new projects to be known

We have all recorded and public from the DAO and from the Approved Proposal where you can check replies. I just organize it to be easy to read on the Report.

I found difficult to understand that we received the approval on the last month, we did deliver what we promised using the table to guide this big project, and now that we are offering even more with the same budget is when we are having resistance.

We are very big now, so we can support much more members and growth if we can receive more funding but as 10K is the maximum amount we need to go with that for now, and make the best use for that funding.

  1. About Twitter, we have good engagement from the community, we use the account to spread the word of the Projects being builded and the Onboarding we are doing.

About Twitter account
From just some minutes ago:
https://twitter.com/NearVenezuela/status/1534610826807717892

Rust AMA from two weeks ago to check engagement:
https://twitter.com/NearVenezuela/status/1529282771922960384

  1. About write-ups 404, I had 2 wrong links, thank u for pointing it out, now fixed:

7 claps

You can check good engagement there with 62 claps

  1. So about distribution of funds, we have that table as an standard to go and decide how much to paid individuals for their contribution. We receive all the projects on discussion with the community and we give the green like to go. We have sub-teams that review the contributions to give feedback and approve or reject. We have several rules in place.

This is a copy of the spreadsheet we are using to gather information and make decisions:

Totally agree.

Wish to share some facts:

  1. We are building decentralization (Our DAO is real in use full of members)
  2. We are promoting projects being builded in the Near Ecosystem
  3. We are onboarding properly (Near University)
  4. We are transparent (Giving little reports into the approved proposal + DAO + final report)
  5. We deliver what we promise, as you give us good feedback from our report regarding the last funding from Marketing DAO

I hope we can even help Marketing DAO metrics if this came into importance when giving reports to NF.

Big hug, and

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@marketingdao-council please, can you help us to understand the comparison and explain to us if we got a mistake when you approved us last April: [APPROVED] NEAR VENEZUELA MARKETING [April] I mean if there is something wrong with our report or with the last approved proposal from April so we can look how to fix it.

Just to make clear that this is not about the list of dapps, those were dapps onboarded by us, where we have Venezuelan members as team members. I want us to focus on what is asked and what is promised.

  1. What NF gave thanks to you partners: $10.000 USD (April)
  2. What we promised:

Report from what we did in May: [Report] Near Venezuela [April-May]

Now we just make a bigger compromise with the Near Community promising even more:

  1. Our ask this time: same $10.000 USD
  2. What we are promising now:

If you check the last report you will see we deliver more than what we promised

You can also check that we keep working even without funding, that we really love to be part of NEAR, and we just believe we can help NEAR even more if we can receive your help.

Big hug

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  • I can not support this project because @eviejugo hasn’t provided a report for Marketing DAO;
  • I can’t support the promo campaign for not-working dAPPs.

Last time the list was:

So, I can immediately support the list again if you reduce total budget, because we already spent 10k dollars on promotion.

Ps: glad to see how contributors from LATAM countries will have own grants program to cover expenses.

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Need to move a pin from Colombia/Peru to Venezuela :grin:

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