Title: Partnership- FUNDING PROPOSAL: Road 2 LouiEvolve [2024]
6 month roadmap.
- BACKGROUND INFORMATION
We hope to continue setting new precedents, and standards to serve as an example of what a thriving and productive web3 music community can be.
NFT holders from 2023 get upgraded VIP Ticket Packages
LouiEvolve Artists Party and Onboarding: Pre-festival orientation where all artists get review on event, learn more intimately about opportunities in web3. expected attendance to be around 50 people for the exclusive artist party. Last years speakers included affiliates of Jack Harlow and Timbaland.
On Site during Festival: NEAR Lounge
Metaverse Area to watch LouiEvolve performance archives.
The venue we are scouting has a “speakeasy” area where we plan to have the artist lounge and metaverse space. This would be the NEAR x Music Lounge where fans that have bought into the web3 offerings will converge with their favorite artists and get to enter the metaverse. Creating a tangible web3 experience and providing context to why NFTs are more valuable than “number go up”
Buying or Acquiring an NFT= access to afterparty/artist lounge and speakeasy
Teleport through the LouiEvolve archives in the metaverse and other content in our gallery in the NEARHubs.
LouiEvolve will have posters displayed throughout the venues for members to collect special edition LouiEvolve Branded NFTs that may be used for perks or access to future events.
We are improving our white-label marketplace for LouiEvolve with the goal of becoming the gold standard for music NFT marketplaces and platforms for artists in web3.
We would like to have a refresh/redo on our LouiEvolve site and even better be able to merge to create a better synergy of our web2 louievolve.co site and build upon the skeleton of the art.louievolve.co.
Improvements to Marketplace We Hope to Include:
Fiat Onboarding: We want to make the buying experience as simple as possible, with the option to pay with fiat by credit or by crypto.
Redeemables/Including Tickets: an easier way for our team(s) and vendors to validate tickets, merch purchases, discounts, and coupons on-site.
Mintbase Wallet: A/V playability in wallet.
P2P Communications: the ability to be able to communicate with our community wallet 2 wallet to build foundational platforms to spread key messages, and invites.
Merch: easy to buy merch with fiat or crypto. Discounts for paying in crypto?
Token-Gating: token-gate access to new drops, tickets, and events.
Airdrop/NFT Gallery/Leaderboard/Passport: A display of all the affiliated NFTs that have been dropped or made available and what potential use-case/redeemable, if any, they may have.
Dashboard: The ability to manage display NFTs, affiliations, circulation, and rewards.
Buy/Sell/Auction NFTs: would be cool for others to be able to sell their NFTs on the platform. Even cooler is they had to hold a specific NFT to be allowed to do so. Less priority.
*****Button to create wallet easily next to wallet connect?
Announcement of Festival End of November
Begin 5 month campaign on the road to LouiEvolve.
Weekly social media posts, videos and interviews of Louisville-related artists and affiliates.
Includes discussions and live videos highlighting NEAR and why and how LouiEvolve is integrating the innovative new web3 tools.
Bring in members from the projects involved as guests to deepen learnings to establish the building blocks to onboarding and understanding how these digital assets have physical world applications for artists and organizations in real-time.
This is the announcement insights when we announced last year, before NEAR and before a lineup was revealed.
- Why team is best for the funds
Please share details of your team members and showcase any retrospective value created by your team members and why your team is the best to receive the funding.
Rhyme Taylor: 10+ years in event coordination with a longstanding track record of success in the Near ecosystem.
Tay G: Founder of LouiEvolve. Is an established community facilitator with 10+ years in community building, events, music and hospitality.
https://www.instagram.com/p/CrbfuRBu3vd/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA==
Collectively, the LouiEvolve team (5 core members) has more than 50+ years of experience in events and community building.
https://www.instagram.com/p/CpSoJZRuZ9w/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA==
Throughout this process, we are looking to onboard two new developers to help continue building and growing alongside the community.
Quantitative and qualitative information.
Pre-Festival Content Creation will include up to 10 Reels over the next 6 months
2 Long Form Podcast Episodes.
3 Guest Streams Recordings with members of the project including but not limited to ShardDog, Mintbase
2 Side Events for artists, onboarding and education.
2 Promo Videos
more than 1500 guests attended LouiEvolve 2023
125 airdrop links were created
https://explorer.mainnet.near.org/accounts/harmonic1.near
34 NFTs claimed
8.3% of attendees interacted with the NFT display.
The NFT display was completely passive, as there was not available representation to walk attendees through the process, making onboarding a completely independent process.
We had 40+ people at the Producers Corner after the festival that were ready to be onboarded but could not due to technical difficulties and dev support.
With proper tech support, we look to exponentially exceed these numbers and have the ability to compound upon experiences, using NFTs as access points before, during and after the festival, throughout the year.
Socials have been well received with interest validated throughout the community. It is a matter of being able to properly service the community and give the tools to build and navigate a web3 ecosystem of their own. We just need consistent support to build upon and build out the community.
LouiEvolve dropped 4 NFTs to collect at a recent conference display
NFT 1: 51
NFT 2: 54
NFT 3: 70
NFT 4: 50
- Genre - What category does your DAO fall under
- Art
- Music
- Culture
- Mixed-Media
- Any other
It falls into all of the above categories.
- Impact
What kind of impact is creating or is on the track to create (e.g. defined by social impact, tech innovation, DAO to DAO collaboration, helping in mass onboarding, growth of NEARs name etc)
Website: https://www.louievolve.co/ 1
Goals: 20% of all attendees to interact on-chain in some way.
Establish new use-cases and a relationship with attendees for future activations with LouiEvolve and NEAR.
Education. Education. Education.
Projects Involved: ShardDog, Mintbase, NearHubs, NxM, Charm3d,
More are welcome where it makes sense.
Benefits to the Near Ecosystem: A continuing case study to showcase a range of direct applications for an active and growing creative community with established entertainment industry ties and the opportunity to grow in stride with them as we use these events to establish and integrate long-term web3 strategies, use-cases and activations.
LouiEvolve NFT Marketplace featuring performing artists and other affiliate organizations.
Select artists will be airdropping NFTs to audience members on days of their set.
QR codes by ShardDog will be displayed behind the artists on stage for users to scan. (projector pending)
LouiEvolve will have posters displayed throughout the venues for members to collect special edition LouiEvolve Branded NFTs that may be used for perks or access to future events. These will be free collectibles.
Side Event: After the Festival
Producers Corner partners with other industry professionals for a presentation and discussion on niche subject matter like entertainment law and web3. For this iteration, we look to feature discussions surrounding the emergence of crypto, NFTs, and web3 in the entertainment industry, what artists need to know, and how they can take advantage of new opportunities. This environment adds another intimate environment to deepen lessons, understanding, and onboarding with the community that is going to using the suite of tools.
Why do artists need to know about web3 & NFTs?
Blockchain technology and NFTs allow artists to take full ownership of their work and the platforms to distribute their work directly to fans.
NFTs are a tool to build and engage with your community. An extension of your brand, community and product offerings.
Key Concepts:
Ownership/Independence
Transparency
Royalty Splits
Community Building
There is a misconception that:
NFTs are/have to be expensive. (NFTs can actually be free minus gas fees)
NFTs are valuable just because they are an NFT. (NFTs are as valuable as the brand and community it represents.)
NFTs neither have to be expensive nor are they valuable just because they are an NFT.
The value is determined like anything else. It is about the community it serves. Different communities will find different assets and rewards valuable just like any other brand and community.
A Few Examples of Uses for NFTs as Artists:
For an artist that plays shows often enough, they can use NFTs for something like a meet and greet before or after a show.
For an artist that releases a lot of content online, NFTs can be used to give fans exclusive or early access to new content, merch or other releases.
1 of 1 pieces of art. True fans are collectors and they will support their favorite artists by collecting whatever they release, if they’ve built that connection and value already.
For artists and organizations, that have established a fanbase, NFTs can be as simple as creating a unique piece of art and letting your most die-hard fans bid on the work. You can add whatever perks to ownership as you like.
Own Your Own Economy:
Automated royalty splits are also a huge benefit to artists using NFTs. Smart contracts allow the automation of payments among collaborators for a specified percentage. There is no admin. There is no third party. Artists get exactly what they are owed every time with full receipts.
Forever royalties are also available for artists using NFTs. If your NFT is resold after it is first purchased, forever royalties can be coded so that a percentage of future sales also go to the original artist(s).
The percentage of royalties can always be set by creators.
II. PROPOSAL
Description: | |
---|---|
Expected outcome: | - Prime case study to build with and showcase a range of direct applications for an active and growing creative community creating a dynamic feedback loop and flywheel of users and improvements. |
Creates an opportunity to grow with the community as we use this event as a catalyst for establishing and integrating long-term web3 strategies and activations.|
Establish new use-cases and a relationship for future activations with LouiEvolve and NEAR.
The network of artists, studios and industry professionals is seemingly infinite. We just need the tools and support to accommodate them.
Education. Education. Education.|
|Budget:|Sunday:
Blockchain Brunch with the Producers Corner
Budget:
UI/UX Marketplace Tech improvements, (fiat onramp, merch, tickets)
$4500
Pre-show promo and marketing Camera Crew: $1,500
Onsite and post-show promo and marketing Camera Crew $1500
Photo, video and editing
This includes video for metaverse performances, performance video and post production wrap-up videos.
VR Headset Rentals For NEAR x Music Lounge: $500
Signage/Posters/Ads/Marketing Materials: $1500
Projector for Artist Display Airdrops: $500
Total: $10,000