[PROPOSAL] Press office for NADA DAO (October, 2022)

Proponent: Com.tato Agency

Near Wallet: comtato.near

Project duration: October, 2022 (30 days)


Hello, there!

This proposal aims to develop, structure and execute a press office action plan to NADA DAO, its authors, artists and projects.

OBJECTIVE

To communicate with purpose.

The press office is responsible for most of the news published in the media (radio, TV, newspapers and portals). It’s an essential tool to build credibility, gain visibility and make companies, people and projects references have press space.

Every current and new project created by and/or inside NADA DAO will be publicized, always with the Near Foundation name attached to it, bringing more exposure to both initiatives.

GOALS AND POSSIBILITIES

  • Strengthening the brand relationship with the press
  • Preparation of guidelines, releases and articles for the press
  • Space for media interviews
  • Working with influencers
  • Dissemination of projects in at least 2 national reach channels

HOW WE DO THIS?

  • Creating a specific mailing for NADA DAO
  • Preparation of high quality materials (releases, articles, etc.)
  • Approval of materials
  • Sending it to the press
  • Scheduling interviews
  • Presentation of the clipping report with analysis of the results
  • Biweekly meetings to define strategies aligned with NADA DAO actions and projects

BUDGET

200 USD in DAI

ABOUT US

Com.Tato is a brazilian communication agency that believes in an authentic, humanized and accessible communication model for all audiences. Our goal is to promote real connections and experiences, engaging the audience through content. You can check what we do by clicking here.

Feel free to ask if you have any doubts.

Sincerely,

Com.tato Agency

2 Likes

If you need assistance you can reach out to me. I’ll gladly share my knowledge with you

Hi.
In which press will articles be published? The signature of the Near Foundation does not say that it will attract new users.
Thx :relaxed:

[FINAL REPORT |Press office for NADA DAO (October, 2022)

Hello!

This is the NADA DAO press office stock report.

Our objective in the first period was:

  • Strengthening the brand relationship with the press
  • Preparation of guidelines, releases and articles for the press
  • Space for media interviews
  • Working with influencers
  • Dissemination of projects in at least 2 national reach channels

To achieve our objectives, we created a specific mailing list for NADA DAO, interviewed those responsible for NADA, created a publicity release and sent it to the press to prospect spaces in the communication vehicles.

Results achieved
We were able to publicize the release in the following vehicles:

Future actions
During the process, we realized that brazilian vehicles still have some resistance to talk about topics such as cryptocurrencies and web3.0. For future actions, we suggest the creation of articles that deal with the theme, in a simpler way, in more “traditional” vehicles. In addition to the dissemination of projects carried out by NADA DAO.