Since 2018 we have printed and used our own reusable cups for the venue. The cups were brought in a ‘green drive’ to move away from single use plastic. Each cup has been designed by a different resident artist and so they have become hugely successful with our fan base with people taking each new design home.
This proposal is to fund the next iteration of the cup that will include a NEAR logo on the design. The cup has been designed by Eric Hanu a digital and NFT artist that has been using one of our studios and mentoring one of our Planting Air residents.
The cups will highlight our ongoing synergies with the NEAR ecosystem and will act as a further reminder to our community about the opportunities available from getting involved with the NEAR ecosystem & technology. As we’re. moving more of our analogue systems onto the NEAR blockchain the cups will serve as a visual reminder of this to all participants. Some examples of previous designs below…
In terms of metrics, I think it’s best to view this proposal as a piece of the large puzzle of onboarding our pre-existing community.
We’re running workshops every Wednesday, onboarding our artists into NEAR and also in April we’ll be switching our membership system over to NEAR where we’ll be onboarding our community at about 500 per week (fingers crossed for the dev)
As we develop all of these projects it’s important to develop the brand awareness around NEAR so people are more likely to research further and ultimately engage with the technology. This is where the cups proposal comes in as it’s a good visualization of how NEAR is integrated with our community and will help build engagement, awareness and trust long term.
Let me know thoughts, you can also get me on telegram if it’s easier