Project Report : FEMINU Exhibition
Project Status: Completed
Project Accounting: The main objective of this project is to give visibility to cis women, trans women, nonbinaries and transvestite Brazilian artists women and trans Brazilian NFT artists, through participation in the FEMINU (Feminine NFTs Universe) Exhibition that is taking place in the Museu.xyz in Cryptovoxels since March 8th, 2022.
Updated Project Timeline:
The first realization was the visual study and logo of FEMINU by the artist @Natashacremonese on January 30, 2022. Immediately we started publicizing the exhibition, spreading the word about submissions and onboarding the artists for the Gambiarra store.
The the assembly of the exhibition took a week, the opening on March 8 was accomplished and I am very happy to report that the success of FEMINU was such that the Museum decided to extend the closing date to March 27, 22.
Highlights and analytics:
FEMINU entered NFT’s history as being the first exhibition to give visibility to cis women, trans women, non-binary and transvestites, which never happened even only with cis women, because women in all their forms of accessing the feminine represent only 5% of NFT’s universe, This needs to be changed and an initiative like FEMINU, for its concept and repercussion, gave a kick-start to call attention to this need, as well as to give voice and visibility to many artists that for their gender choices receive a prejudiced treatment by society, which makes it difficult for them to give the publicity their work deserves.
The result of FEMINU went far beyond the goal initially set.
Without any exaggeration I can say that FEMINU is being a resounding success. On the opening day, the quarter hour of peak attendance had over 240 people at the event, which means we could easily have reached 300 visitors or more on the first day alone, one of the reasons why the museum decided to extend the closing date of the exhibition.
My meetings with the Museum xyz since last year and the vision of the importance of the FEMINU exhibition concept being undoubtedly the first of its kind in the universe of NFTs, made it possible to hold the exhibition in the huge and beautiful new space of the museum, without being charged any kind of counterpart except for the dissemination of the museum in publications on any social media related to FEMINU. This was a great achievement considering that the rent for a space like that would be extremely high.
On the opening day I participated as a curator of FEMINU, in a Space on Twitter to talk with some artists about the experience of making and participating in this historic exhibition, which was extremely important to give the social tone that FEMINU has reached since its conception.
I also contacted and did a ZOOM interview with Mia Siufi, international art dealer and owner of Supernova Arts, the first gallery in Latin America to work exclusively with works of art by women. This earned FEMINU a publicity support in the social networks of the gallery Supernova Arts.
Both the Museu xyz and the Supernova Arts Gallery have featured FEMINU on their respective websites:
https://museu.xyz/timeline/feminu-female-nfts-universe
The event brought to the Gambiarra store, through the onboarding process, approximately 50 artists (which can be proven by the onboarding report I made for Mintbase – [APPROVED] Onboarding women and trans Brazilian artists - #28 by Ghini). Due to the fact that most of the artists in the exhibition (48 out of 60) are entering the NFT universe, it took many hours of talking and even the help of other members of Gambiarra, such as @macieira , @iagods @Natashacremonese and Thais @filmesdeinfiltracao, for example, whom I thank on my behalf and on behalf of the artists that needed help with many questions and sometimes I couldn’t be there for them for some reason. These 48 artists minted their first NFT especially for the FEMINU exhibition and today most of them are very active in the store, minting and participating in Gambiarra’s exhibitions, social media and events.
All the social media was done voluntarily by the Octopode team, and also organically by the 60 artists in which I am included, in addition to disclosures from the Museu xyz and the Supernova Arts gallery. It is impossible to quantify the number of times the Gambiarra store was tagged in the countless stories and instagram posts, in addition to the huge number of Tweets and Retweets.
I would also like to highlight the quality of the entering artists and their intense participation in the Gambiarra community and Mintbase ecosystem. There have been artists who have minted as many as 20 works, others are already in Gambiarra DAO and planning to make proposals.
Learnings:
There were many achievements and learnings in this three-month period between organization and realization of FEMINU. I would highlight the dissemination of both the Gambiarra store and the Mintbase platform as well as the Near network, initially.
We also had the entrance of many artists to the NFT universe through the Near network. The whole ecosystem was very welcoming, encouraging and participatory
I would also like to highlight the quality of the entering artists and their intense participation in the Gambiarra community, Mintbase and Near ecosystem. There have been artists who have minted as many as 20 works, others are already in Gambiarra DAO and also planning to make proposals.
I consider to achieve the objective of giving visibility to these artists who do not easily find a space to exhibit, a great success from an artistic and social point of view as a large portion of the artists are trans and non-binary women who were finding few opportunities to showcase their artwork. They found hope here and it is visible in their attitude of gratitude for the opportunity offered.
I would like to end by thanking Mintbase for their encouragement, which made all the difference for most of the artists who would have no other way to have been able to mint their first NFT, as well as for the trust placed in me. I want to thank @marianeu for all the encouragement and for solving issues even during her vacation. I also want to thank the whole group of artists Gambiarra who welcomed the artists in a very special way, as well as @macieira and his significant project of exhibition Semana22 in commemoration of 100 years of the Week of Modern Art of 22 that also represented an incentive for several artists who entered and participated in an exhibition even before the FEMINU was opened.
Thank you all, enjoy FEMINU for more 5 days and let’s all meet at the International FEMINU