GIVANON x SHEISNEAR /ONBOARDING FASHION BRAND AND ENTREPRENEURS/ APRIL FUNDING

NDC Community and nodes She is Near
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Executive Summary

Budget: 800 USD

Applicant: Onuoha Rhoda

GIVANON is a fashion e-commerce marketplace building on Near BOS through Mintbase. It helps fashion brands sell their unique designs and earn in traditional currencies and cryptocurrencies. This not only attracts brands to the platform but also empowers buyers, they can directly participate in the web3 ecosystem, breaking free from the centralized control of many traditional e-commerce platforms.

Our focus aligns perfectly with SHE IS NEAR goal of creating an inclusive and accessible earning experience for women. With Givanon, any female fashion-preneur can Onboard the ecosystem and also sell their pieces and earn in $Near and traditional currencies . This Tech Development collaboration with SHE IS NEAR aims to empower Female entrepreneurs onboarded into She is Near DAO to seamlessly transition into Web3 and help community members earn and grow on the BOS.

Project Figma file: https://www.figma.com/file/UZNufqO96lBkOM5HyQGPyx/web3-ecomm?type=design&node-id=136%3A516&mode=design&t=2uBD9WZfC16Fasga-1

Problem Statement:

Fashion is a very big industry and building a long term sustainable fashion business can be challenging in today’s digital world, especially for brands in developing countries.

The solution:

Givanon is a Decentralized E-commerce project that offers a unique advantage with its cool web3-based and user-friendly e-commerce interface. Eliminating the need for a complex onboarding process

How does the platform work? In a nutshell

  1. Brands can join by signing up, creating and connecting their wallets with a provided template. Then, they can upload their products and set prices for each category.

  2. When a buyer places an order for a physical product a shipping arrangement is entered, and the order is tracked till it is delivered within the stipulated time frame. The buyer can also make purchases online using their $Near wallet .

How does the platform look? In a nutshell

  • Homepage is an overview of the e-commerce project

  • The buyer can create an account where they can connect their wallet and make a purchase.

  • The seller will have an account profile page where they can upload their products and keep track of pending new orders, and sales. Etc

What makes us unique

While there are successful e-commerce platforms and marketplaces, many lack features specifically designed for web3 needs. This creates challenges for:

  • Brands: These platforms often don’t allow them to earn in cryptocurrencies. limiting their earning potential and reach.

  • Buyers: They miss the opportunity to support brands and participate in the web3 ecosystem.

This is where Givanon comes in. We offer a cool, swaggy and unique web3 e-commerce experience

Benefits to NEAR

Givanon will bring mass adoptions and real users into web3 and the NEAR ecosystem. We will directly support crucial parts of the ecosystem.

Core Product Features:

  • Seamless onboarding: Easy sign-up and profile creation for brands and buyers.
  • Brand development tools: Customizable templates and resources to build a strong user experience.
  • Flexible payment options: Support for traditional currencies and $Near.
  • Escrow system:Secure transaction processing for both parties.
  • Community features: Forums, chat, and events to foster connections and collaboration.

Key performance indicators:(product Roadmap):

Phase 1

  • Finalize platform design and user interface.
  • Develop core functionalities for product listing, and transactions.
  • Integrate with Near blockchain and payment processors.
  • Build brand awareness through targeted campaigns and social media engagement.
  • Partner with Sheisnear Dao, other relevant communities and influencers to develop educational contents,AMAs etc about web3, inclusivity and scalability of e-commerce businesses .

Phase 2:

  • Release a limited version of the platform to a select group of users.(beta launch)
  • Gather feedback and iterate on product features.
  • Refine marketing and community outreach strategies.
  • Implement strategies to attract new users and encourage platform engagement.
  • Offer incentives for early adopters.
  • Host community AMAs and activities.

Phase 3

  • Continuously add new features and functionalities based on user feedback and market trends.
  • Explore integration with other web3 platforms and services.
  • Growth and expansion plan;We are looking to integrate NFT minting in our expansion plan
  • Expand into new markets and product categories;
  • Advocate for the adoption of web3 technologies in the fashion industry.

Target Audience

Following the beta launch, we will conduct a targeted selection of brand partners to participate in a product testing program.

The 20 selected brands are established brands with a demonstrably strong track record of sales and financial performance, the brand would either have a physical store, a working e-commerce website or an active community of buyers. These brand partners will be instrumental in providing valuable feedback throughout the testing process, ensuring we gather insights from experienced market participants.

To achieve a well-rounded assessment, we will recruit testers from a diverse geographic range, not limited to Lagos, Nigeria (the product’s origin). This approach will enable us to gather a broader perspective and ensure the product resonates with a wider audience

Key Metrics:

  • Active users: 20+ registered brands using the platform in the first 2 months after beta-launch
  • Transactions:Total number of product purchases
  • Gross merchandise value (GMV):Total value of products sold
  • User engagement: Frequency of platform usage, social media interactions, and community participation.

New Metrics for NDC:

  • Account retention: We believe that we will have both returning customers and brands actively using the platform . Metrics should be calculated once the product is launched, but we are aiming to have 20+ active brands on the platform in the first 2 months after beta launch.

  • Account acquisition: We are aiming to have 20+ new active wallet created in the 2 months after beta- launch

  • Social engagement score: We will use the study cases to create a community of customers and brand owners on our social media platforms. Producing a good number of impressions and engagements.

CORE TEAM ND THEIR PORTFOLIO

  1. Rhoda: CEO / Growth Marketer(bit.ly/Onuoharhoda

Twitter: https://x.com/giva_non?s=21

LinkedIn: linkedin.com/in/rhoda-onuoha-8a766426b

  1. Amara: Project Manager(https://x.com/A_ma_ra

  2. Aishah: Product Designer(Portfolio: https://www.behance.net/busariaishat

Twitter: https://x.com/_designbyaishah?t=oum9mOLRYOBML7uqU5_Fjw&s=09

LinkedIn: https://www.linkedin.com/in/busari-aishat)

  1. Osaro: Full stack developer (https://josephportfolio.tech/

Twitter: https://x.com/TheRealJoseph01?t=gWFYcnMAbUAm2AywnkXNmA&s=09

LinkedIn: https://www.linkedin.com/in/joseph-williams-1a7533243?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

  1. Koxy : Smart contract developer(https://koxy-dev.vercel.app/

Twitter: https://x.com/koxy_Dev

LinkedIn: https://www.linkedin.com/in/progress-ochuko-18947a1b2

CONCLUSION:

The brand communication strategies would be well distributed and demystified across the web and socials, allowing brand owners to catch up and easily onboard the ecosystem, thereby eliminating complexities and barriers. We look forward to building a platform that empowers fashion brands to build a strong presence in the blockchain ecosystem.

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I fully support this project :slight_smile: Fashion is going to be huge in 2024 in the blockchain, and Rhoda has a very interesting project with the right research behind. Africa is also becoming a very strong force in fashion, so it’s great that this project is out. This is just the beginning of a very sucessful path, I dare to anticipate :brown_heart:

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Thank you so much, fashion and web3 has to be a thing, not just a thing a strong partnership, because whether we like it or not we are all involved in fashion and web3 is the future.:white_check_mark:

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Hey there, @Giva_non. I have a few more questions for your proposal

  1. I think it would be helpful to see how the $800 will be distributed amongst the team — also is this enough?

In Other words, how is the team compensated with any funds to show where you prioritize the work?

  1. I still think your market info is not detailed enough yet. The fashion industry is a billion-dollar market, and huge fashion brands have their very own blockchain called Aura

https://auraconsortium.com/

So, are you going after independent fashion brands? If so, who? In What locations so you can land those 20 users?

  1. Finally, I would go into more detail about what the funds you need will do to make the best app/platform and what your devs need to succeed.

This will help us understand if your goals are reasonable and will also help all the devs here give you the feedback you need.

I’m sorry to be a pain, but I want to ensure you have the best proposal possible!

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I honestly appreciate these questions 🫶🏼

  1. I believe building this project will definitely require a lot of funding but this is just a month’s budget, our major focus is to settle on the designs and then launch a beta version of the product for testing. The team understands the project is a continuous one and not a one off job. The $800 I requested for is definitely not going to be enough for the entire project but it’s enough to at least get us going for a month.

  2. As far as the project is concerned we have great vision for it but this proposal is just to get us started as we are still at the design stage. We need to settle on the design for each screen and launch a beta version to ensure we have a product to keep remodeling. Yes we are going after independent fashion brands and like I mentioned on the proposal we are going to be working with established brands not only in Lagos, Nigeria(I already have few brands I am currently talking to), Not only brands in Nigeria but any other brand willing to test the product after beta launch so we can have a wholistic approach to what stays and what to eliminate from the platform.

We are looking at signing up 20 brands for the first two months after beta launch and we have a sales team already willing to go to these brands and sign them up. We are looking at incentivizing by funding the wallet of the first 20 brands willing to signup and test the product

  1. like I mentioned the $800 is not enough but would just keep us afloat for a month to enable us launch the platform, we are asking for what we think we can start with at least to manage our expectations, I believe sheisnear is going to assist the project to a point where we start making our own revenue(which is not far fetched).
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