Peace and blessings @marketingdao-council and NEAR community!
Below is our marketing proposal for the month of August.
Here is our report from last month, July.
DAO: Rebelwise DAO → Introduction
This month we are following the release of our our fifth professional-quality Rebelwise music video (proposal), Children of the Sun, released in July, was our first project that was supported by the Creatives DAO community.
This past month, we have launched our social media and have been promoting consistently, especially utilizing our newly completed Documentary Short + Behind-the-Scenes teaser video to accompany our new music video. This content will contnue to be used to promote our new music video release and album.
We are continuing forward with our goals of reaching new audiences, building our fanbase and community, while carving a lane for our unique niche (Hip-Hop medicine and liberation music). Our music and movement introduces new audiences into the Web3 space, with potential to collaborate with the NEAR community, especially aligning with the essence of sovereignty and building community.
These are our goals and marketing approach for the month of August:
- Continue to utilize our new music video, accompanying documentary and behind the scenes videos to introduce our music and movement to new audiences.
- Mint our 2nd official set of NFTs.
- Research and connect with Spotify playlisters / curators that may be interested in our specific niche.
- Submit our new music video to at least 10 music video festivals via FilmFreeway.
- Engage our collaborative network with a sharing campaign packet.
- Create a bold new logo, as we continue to evolve our online presentation / visual aesthetic.
FUNDING SCHEME: Monthly
Rebelwise DAO is mainly working with Instagram and Facebook accounts (launched in April, 2022), our new Youtube channel (launched in July, 2022), our new Telegram channel (launched in August) and an email newsletter of 1200 subscribers.
@sevenvision is the lead creative director, @queenblessings is the assistant coordinator / social media manager and @jackie_c is the video editor of REBELWISE.
Currently we have the following content channels:
METRICS
At the time of writing this proposal, Rebelwise DAO has the following metrics:
- Instagram: 118 followers
- Facebook: 228 followers
- Spotify: 164 monthly listeners
- YouTube: 33 subscribers
These 4 platforms mentioned will be our main focus this month.
POSTING / CONTENT RELEASE PLAN (AUGUST)
- 4 posts on our Instagram and Facebook (2 images, 2 videos) + at least 4 stories per week
- In addition to our new content, we will organize past content (behind the scenes, lifestyle and creative process) and set up to be posted in the following months, to maintain consistency.
- Submit our new music video to at least 10 music video festivals via FilmFreeway.
- Mint our 2nd set of NFTs and post / announce on our social media account.
We are aiming to reach the following numbers by the end of August:
- Instagram: 134 followers (+16)
- Facebook: 245 followers (+17)
- Spotify monthly listeners: 175 (+11)
- YouTube: 43 Subscribers (+10)
This proposal is for the month of August. During the coming months, we will analyze the work done to determine the best strategies for the future.
REPORT OF PREVIOUS MONTHS
FUNDING DETAILS FOR AUGUST
- $400 @ $100/week: manage the Instagram and Facebook accounts (3 posts & stories per week)
- $220: Creation of new promotional graphics + creation of short video clips for social media
- $240: Media content organization and preparation (6 hours @ $40 / hour)
- $140: Research and communication with Spotify playlist / curator opportunities
- $250: Art / graphics for new NFT set
- $250: Creation of new logo
- $300: Submission to 10 film festivals (music video category) on FilmFreeway ($30 average cost x 10)
TOTAL IN USD: $1800
NEAR Wallet ID / DAO: sevenvision.near through @sevenvision
Thank you
REBELWISE DAO
Website
LinkTree
Instagram
Telegram Channel + Group