6/1/22 - Astrodao Proposal Link following approval on Near Gov Forum:
https://app.astrodao.com/dao/marketing.sputnik-dao.near/proposals/marketing.sputnik-dao.near-359
Introduction:
Greetings again!
The Good Fortune Felines have been busy developing NEKO, including releasing an update for the NEKO staking platform and preparing to launch the COOKIE staking contract. We have been partnering with professional content creators and are currently creating educational content about DeFi, NFT’s and development on NEAR protocol for NEKO. We have recently been increasing our NEAR/NEKO outreach campaign with our recent plans to attend NFT NY, and are now planning on making an appearance at Consensus 2022 as well.
Recently, one of the co-founders of NEKO, @Brand0mand0, has won the NEAR Consensus Giveaway, and has been given the amazing opportunity to attend Consensus 2022 for free on behalf of the NEAR foundation. The Good Fortune Felines core team is making an effort to attend the conference as ambassadors to NEAR and NEKO and is asking for help from NEAR.
Marketing Type: Advertising, Events
Objective:
Send two NEKO core team members, David, and Brandon, to Consensus 2022 in Austin (June 9-12) to represent the NEAR NFT community as Ambassadors.
Host a marketing activity, foster new relationships and encourage other project teams to onboard to NEAR Protocol.
Create a small documentary series about our experience at the conference and include footage of us meeting/interviewing the NEAR team.
Marketing Activity:
Award $10 USD in free NEKO tokens to attendees of Consensus conference. We will maintain a NEAR wallet to fund all new user wallets. Also, we will create a how-to guide that can onboard new users in minutes via their cell phone!
This activity will be marketed via custom shirts and frequent posts on our socials leading up to, and throughout, the event. We will also document the event and our experience meeting the NEAR team for the entire NEAR community to see!
Metrics for Measuring Success:
- Quantity of free NEKO giveaways
- Target: 100
- Quantity of new NEAR addresses onboarded
- Target: 75
- Quantity of new project teams committed to onboarding
- Schedule 5 meetings with founders interested in NEAR Protocol
- Create a video documenting the conference and our experiences with the NEAR dev team.
Expected Impact:
Drive awareness to the NEAR NFT ecosystem from the broader NFT community. Onboard new users to NEAR Protocol by incentivizing them with NEKO. Establish multi-chain relationships that can be expanded upon after the conference. Provide exposure for NEAR via marketing video documenting our conference experience.
Funding Details:
- Total Cost: 831 NEAR ($4,830 USD) One-time
- Consensus Tickets: 1 team x $1200 per ticket = $1200
- Plane Tickets: 2 ea round trip = $1630
- Hotel Tickets: 5 nights x 1 rooms = $1700
- Transportation: $300.00
- Food & Drinks: Paid for by team
Wallet ID: goodfortune.near
Owner: NEKO Foundation
Links: * NEKO Core Team: [NEKO Core Team - Google Slides ]NEKO Core Team - Google Slides