[Approved] DAOrecords Marketing Campaign | May-22

Hey @Dacha Thanks for the feedback and questions as always.

In reply to your questions:

  1. What problem is Dao records solving?

Much of our focus has been on solving the inherent problems in the Music Industry, which isn’t much different than some of the other Music NFT projects out there. As a Web3 label, using a DAO to organize our community is just the beginning, it’s about building the tools that artists and labels can use as we make this shift. Tools that don’t exist, or are too difficult to use.

To put this into a SoundSplash context, DAOrecords is creating a standardization model using FonoRoot, our minting system. Why? Well, over the last 2+ years facilitating the release of Audio NFTs for artists the two questions I’m always asked are - “How many should I mint and How much should I charge?”

We hope to eventually solve this problem!

  1. How is the problem being solved?

From a broader perspective, the Web3 music community have been developing NFT minting platforms to help solve this problem. It’s taken us over 2 years to begin building our platform/launchpad simply because there is a bigger problem to solve. Building a strong community and assisting in their onboarding. This is a problem that will be around for a while, and our approach is being the first point of contact to Web3 and NFTs for musicians entering the space. We’ve already done this through the success of NxM and the offshoot DAOs and Guilds it has spawned.

On a more focused approach, we have created SoundSplash to facilitate our onboarding of more artists and to launch the Beta of FonoRoot so that we can test the waters, create excitement and showcase the core aspects of Web3 we think blend so well together - NFTs, Metaverse & DAO.

  1. How does this help get to billions of users?

Let’s be realistic. We’re many years from Billions of users. A shift in the way we use the internet is not as easy to adjust to as we, who are already immersed in the ecosystem, think. We’ve begun with a strong foundation. Now it’s time to continue building our tools, finding new ways to make it easier to onboard people and really start exploring IRL integrations that allow a more hands-on approach to onboarding and growing users.

One thing that’s clear to me is that through just technology alone you’re not going to get a billion users. Culture, music, art, these are the things that the average person participates in and is the gateway to bringing more people into the space. So, this is where we sit. It’s only a matter of time.

I do truly appreciate the support NEAR has been able to provide us through both Creatives DAO and Marketing DAO. It’s not easy managing a team of 8 people across the globe with no funding. Of course, once we’re done our Alpha release through SoundSplash I’m sure we will be positioned well to bring in funds from a variety of sources and expand our team so we can really deliver what we hope to!

Shout out @masiaone @ottpeter @cryptovaibhav @lelen.maramar @Sleezy_Moss @Paul @_Tech1 for all their hard work!!!

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