Greetings from Trove Labs!
We would like to thank everyone on the marketing council for giving us the opportunity to attend NEARCON as ambassadors to NEAR Protocol and the NEAR Community! We had an amazing time in Lisbon and were able to meet with so many amazing project teams, founders, & NEAR community members!
Despite the initial weather, NEARCON 2022 was a success. We were able to witness most of the speakers firsthand and be on the ground floor for NEAR protocol,alpha, insights and breaking news!
Marketing Activity:
During NEARCON, we were able to host twitter spaces event each day to recap the events taking place at the conference and discuss what the new announcements and innovations would mean for NEAR with our audience.
Sep 12th - NEAR @ NIGHT - NEARCON SPECIAL 103 viewers:
Sep 13th - NEAR @ NIGHT - NEARCON SPECIAL 78 viewers:
Sep 14th - Play Ember βIs NEAR the future for mobile GameFi? 29 viewers: x.com
Marketing Improvement:
We believe we achieved what we set out to do in the marketing proposal, and will continue to work on ways to increase our audience and engagement for our twitter spaces with trove labs.
We were able to meet with multiple projects and attend multiple speaking events while simultaneously hosting spaces throughout the week. While the viewers dropped off slightly for our spaces as the week drove on, towards the end, we attribute this to conference fatigue and time zone differences. We believe that we were successful in covering NEARCON 22β and marketing during the event to our viewers.
Starting a week after NEARCON, we will host a spaces featuring guest speakers from the following projects and focus on how their projects impacts the NEAR ecosystem:
Metamon 9/21 - x.com
IC4 09/28 - x.com
Atrium 09/27 - x.com
Trade Port TBA - 10/11 - x.com
Real Birds TBA - x.com
NEARVERSE Labs TBA - x.com
We will update the above list until we reach our proposed goal of 6-10 spaces sessions with different teams from the NEAR community.
We are eager to hear any feedback and suggestions from the Marketing DAO council. Thank you again!
Sincerely,
Trove Labs Team