Summary/Purpose:
An opportunity for Mintbase to support an exclusive art exhibit in West London to deliver climate education, teach about carbon neural blockchain technology (Mintbase on NEAR) and to align with sustainability pillars and purpose-driven ventures. There will be a product demo and wallet giveaways.
We ask for sponsorship support in mounting the Las Palmas Doradas exhibition in an upcoming West London NFT gallery and community space mmad art situated in Holland Park. It will be on July 26, 2022, recorded, promoted on media channels, and connected to a wider audience in the UK and Mexico.
Description:
Las Palmas Doradas is a phygital project that combines the awe-inspiring power of the arts with web3 technologies to raise ecological awareness and drive material environmental change by supporting regenerative projects that give back to the geographies that inspired the art.
The project explores the relationship between humanity, nature, and technology. The work is a bridge between eco-activism and climate debate with technology as an accelerator.
Specifics of the event:
July 26, 2022: An exhibition of physical and digital art about sustainability themes: http://www.laspalmasdoradas.com
A demonstration of the VR gallery with Mintbase x 3XR: laspalmasdoradas
Demonstration of a NEAR wallet set up and a wallet giveaway to 50+ persons who RSVPed to the exclusive launch (linkdrops will be emailed in a thank you follow-up).
In the same email, Las Palmas Doradas and mmad art will give away a poap NFT minted on Mintabase to the attendees. The NFT will unlock future utility with mmad art, or Las Palmas Doradas.
Presentations from the following speakers:
- Karina Abramova, the artist, on eco-art activism and announcing regenerative projects
- Kalpana Arias, Founder Nowadays on Earth, on eco community building and rewilding
- Manuel Diaz Cebrian, Director, Mexico Tourism Board UK, on the importance of conservation
- Matt Hussey, Editorial Director at NEAR protocol, on NEAR and carbon neutral tech
Drinks sponsorship provided by Patrón - a premium tequila - and MARTINI 0% with a special Patrón cocktail created for the evening. And the Patròn UK brand ambassador will be present.
Photographer and videographer will record the talks and the event, which will be forever imprinted on the gallery pages, promoted on social media, as well used in pitching stories to the the media
An exclusive guest list of art collectors, investors, art advisors, art writers, Mexico aficionados, and environmental figures.
Team:
thekarina.near responsible for managing the payment
Goals/Objectives:
Educate the influential audience of Holland Park/Notting Hill about art for ecology and the technology that supports it. Drive wallet sign-ups and educate about NFT drops. Awareness both through foot traffic inside and outside the gallery, and online.
Document talks to showcase on the artist’s website and make available for Mintbase socials, showcase VR gallery feature, educate the public about “NFTs for Good” and sell art to fundraise for an ecological project in Mexico and build a bridge to connect with eco web3 projects already active in Tulum area (you know who you are!)
This is a PRE-event to the Zebu Live Panel Talk on art x tech x nature, for which Karina Abramova is a confirmed speaker during London web3 week where she will mention her work with Mintbase: https://www.zebulive.xyz/
Milestones/Key results:
Recording of the Event and speakers for ecosystem socials
NEAR wallet sign ups 60
Las Palmas Doradas NFT drop to 60
Write-up in the Central Saint Martins newsletter reaching 10,000+ viewers, and the follow-up coverage in the blog (accessible to 18,000 students in UAL)
Mentions on Speaker Social Media Profiles: @laspalmasdoradas, @thekarina_a, @mmad_art_, @matt_hussey, @nowadaysonearth (Insta), @mdiazcebrian,
Speakers combined social reach: 23,601 + Central Saint Martins/UAL Newsletter 10,000
The Ask:
75 LinkDrops - will be converted into 15 QR cards on the day of the event + 50 will be mailed as a follow-up to all the guests
Support in covering the fees for running the event, specifically: ÂŁ1,000 (to cover mounting fees, VR headset rental, tech support, videographer and photographer). The exhibition costs more, but this amount will help.
Other materials:
http://www.nowadayson.earth
https://www.pcma.org/partners/partner-mexico-tourism-board/
http://www.laspalmasdoradas.com