[Proposal] – Writer’s Guild Marketing Funding 04/2022
DAO: Writer’s Guild
Council Members:
@beet93 (brz-93444.near)
@pinkalsky (pinkalskyy.near)
@Dedeukwu (dedeukwu.near)
@gabrielfelipejacomel (gabrielfelipejacomel.near)
@Oblakofficialss (oblakofficialss.near)
@bagadefente (bagadefente.near)
@AshleyC (ashleyc.near)
NEAR account for payment: near-writers-collective.sputnik-dao.near
PROJECT TIMELINE:
After approval, it will be executed from 04/05/2022 to 04/30/2022.
Important: It is intended to evaluate the social network monthly, so that, if any demand arises, it can be satisfied, either in the division of tasks or in the development of another social network, for example.
creation of Instagram account
https://twitter.com/WritersGuildN
OBJECTIVE:
To continue with the activation Writer’s Guild social media, now including Instagram.
Progressively activate Writer’s Guild advertising through social media and marketing.
Share members’ profiles on social networks and work of DAO members.
PAYMENT:
1000 USD
BACKGROUND:
The guild is just getting started, and first of all it is necessary to introduce it, and consolidate ideas that show the guild’s visual identity, as well as communicate the participants about its projects and objectives.
PROJECT:
TWITTER SOCIAL MEDIA PLAN - 500 USD
RESEARCH AND ANALYSIS:
During its second month, the Writer’s Guild twitter will share information about the guild, and members who want to share their work/Proposals.
POSTINGS and COPYWRITING:
3 posts will be produced in English/3 in Portuguese per week with text.
A new layout will be created for this month and copywriting will be done, including the most important hashtags.
CAMPAIGNS (external action):
Campaigns and reminders will be made for the public to retweet and share.
Estimate: 150 followers.
Statistics: Every month end, the results of publications and actions are presented in the report.
INSTAGRAM SOCIAL MEDIA PLAN - 500 USD
RESEARCH AND ANALYSIS:
In addition to a survey on the best hashtags, and in the case of a sponsored publication, what is our biggest audience (from the analysis made), in addition to what time, and what location (Countries) are linked to Instagram access.
POSTING AND COPYWRITING:
Every week there will be 3 posts, 3 in Portuguese and 3 in English, according to the roadmapping above (TEXT IN ENGLISH AND PORTUGUESE).
A new background will be developed for the posts to have: art, headline and Writer’s Guild logo.
CAMPAIGNS (external action):
There will be campaigns and reminders for everyone to click on the image of the heart of the publication made in the profile of Writer’s Guild and, if possible, Repost and Share the content published.
STORIES:
A presentation card will be developed for the Stories of Writer’s Guild, so that every week 3 Stories will be made with the card, so that it activates more the brand of the store/DAO.
The Stories will have a call to action from the public (BOX, QUESTIONNAIRE…)
REPORT:
The report will be submitted between the 25th and 30th of April