Peace and blessings @marketingdao-council and everyone!
Here is our marketing proposal for the month of July.
DAO: Rebelwise DAO → Introduction
In June we successfully completed our fifth professional-quality Rebelwise music video (proposal). This was our first project that was supported by the Creatives DAO community. We are focused on building our following and reaching new audiences with this timely and potent new release and we are mainly utilizing strategic social media posting and advertising.
Our music and video work, released as NFTs, will bring new audiences into the Web3 space and build in collaboration with the Near community.
We are carving a lane for our unique niche (Hip-Hop medicine and liberation music) and in turn, there if great potential to attract audiences who may not otherwise have a way in.
FUNDING SCHEME: Monthly
Rebelwise DAO is working with Instagram and Facebook accounts, launched in April, and using our Youtube channel Seven Vision Studios, that already has a following of 1.44K subscribers of which we can point people to our new Rebelwise YouTube channel with short previews, such as this teaser. We also have a email newsletter of 1200 subscribers.
Up to this point, we have been in the planning and team-building stage, and now we are prepared to launch our social media and begin promoting consistently, especially utilizing our collaborative network of artists and targeted boosts to reach new audiences.
@queenblessings is the social media manager and @jackie_c is the video editor.
Currently we have the following content channels:
METRICS
At the time of writing this proposal, Rebelwise DAO’s Instagram account has 81 followers, the Facebook page has 10 followers, our Soundcloud has 3 followers, our Bandcamp has 2 "supporters, and our partner “umbrella” media production studio Seven VIsion YouTube channel has 1.44K subscribers.
We have only just set up these accounts without consistent posting. This will be our first month of posting regularly and showcasing our artist collective, especially highlighting our new music video release.
POSTING / CONTENT RELEASE PLAN (JULY):
- 4 posts on our Instagram and Facebook (2 images, 2 videos) + at least 4 stories per week
- 1 music video
- 1 full-length interview on our Youtube channel (which can be cut into smaller clips for social media).
- In addition to our new content, we will organize past content (behind the scenes, lifestyle and creative process) and set up to be posted in the following months, to maintain consistency.
We are aiming to reach the following numbers by the end of July:
- Instagram: 111 followers (+30)
- Facebook: 43 followers (+40)
- 2.5K+ views on our new music video, Rebelwise - Children of the Sun, to be released on YouTube this month.
This proposal is for the month of July. During the coming months, we will analyze the work done to determine the best strategies for the future.
REPORT OF PREVIOUS MONTHS (in Creative DAO forum):
FUNDING DETAILS FOR JULY:
- $400 @ $100/week: manage the Instagram and Facebook accounts (3 posts & stories per week)
- $60: Creation of promotional graphics
- $100: Creation of short video clips for social media
- $200 Media content organization and preparation (5 hours @ $40 / hour).
TOTAL IN USD: $760
NEAR Wallet ID / DAO: sevenvision.near through @sevenvision
Thank you