Introduction
Hi NEAR Community,
This proposal is about NEAR DACH, the regional community for professionals in the German-speaking area.
Briefly about me: My name is Kemal, I am a crypto enthusiast from Berlin and have been working in the NEAR ecosystem for more than two years. You can learn more about my work at NEAR as part of the Concierge Initiative from 2021 to the end of 2022 in this proposal.
Why NEAR DACH?
The German-speaking region consists of Germany, Austria, and Switzerland, which together are home to around 100 million people. According to a survey conducted by the German consumer centers in 2021, around 5.9% of Germans own cryptocurrencies. It is estimated that the total number of crypto users in the DACH region combined is ~5%, which is about 5 million people.
And although DACH countries make up only 13% of Europe’s population, they account for about one-fifth of software developers, according to Fintechnews research.
But why NEAR DACH? In the business world, DACH or D-A-CH describes the German-speaking area, which consists of Germany, Austria, and Switzerland. And DACH is a combined abbreviation of the country letters of Germany (D), Austria (A), and Switzerland (CH) and thus the German-speaking area in Europe. So if you are talking about the German-speaking area you actually say DACH area, and not the German-speaking area. Therefore NEAR German does not make any sense if we wanna address professionals from Austria and Switzerland as well.
Guild Info
Name: NEAR DACH DAO
Astro DAO: NEAR DACH DAO
DAO address: near-dach.sputnik-dao.near
NEAR Social: NEAR DACH
NEAR Wallet: dach.near
Email: dachisnear@skyborn.media
Funding scheme: 2 months (May / June 2023)
Near social of core members:
- Kemal Gökdogan aka @Kemal
- Fritz Wagner aka @FritzWorm
- Daniel (Near Social following) aka @Danielzo
I am also in discussion with a fourth contributor.
Contact Details
Email: dachisnear@skyborn.media
Telegram: @iamkemoo
Goals & Objectives
Goals
The primary and short-term goal is to build a sustainable German-speaking community for the DACH region where newbies and professionals can come together and exchange ideas and ask questions about the NEAR ecosystem.
The long-term goal of NEAR DACH is to grow into a regional hub of NEAR in the German-speaking region and to provide the German-speaking Web3 community with a space where diverse characters from around the world can come together to share their expertise and knowledge and exchange ideas with like-minded people.
Objectives
Community
- Provide 24/7 Support in the Telegram channel
- Grow member base through partnerships with other DACH communities
- Make contests to engage and grow the community
- Translate announcements and post content on the DACH NEWS channel
- Host AMAs with other DACH communities
- Retweet important tweets in German
- Tweet about NEAR and the ecosystem
- Make contests to engage and grow the community
- Host Twitter Spaces with other DACH communities
- Translate the most important articles into German
- Create new articles about NEAR, Guides, and the ecosystem in German
- Repost important announcements in German
- Create LinkedIn content about NEAR in German
- Create NEAR Social account
- Create content/translate announcements
- Increase follower
KOL/Influencer
- Partner with KOLs/influencers to do interviews on their channels and educate their community about NEAR. You can see an example here.
Regional HUB
Partnership with w3.fund, which has set up a new Web3 Hub in the center of Berlin to create a physical space where newcomers and professionals can come together and share ideas and knowledge.
Membership gives us the opportunity to hold offline events, as the use of the facilities is included in the price. In addition, Web2 companies will also be located there, which helps us to connect with Web2 companies and brands and introduce them to NEAR.
Note: This is yet not included in the costs as I am still negotiating and waiting for a response from w3.fund.
Measurements of Success
We plan to measure success by the end of Q2 using the following metrics.
- Providing 24/7 support on Telegram, Twitter
- Increasing the number of members in the Telegram channel organically to ~50 real members to verify IamHuman
- Increasing the followers on Twitter organically to ~50
- Translate/write 1 article per week
- At least 2 online events (AMA, Twitter Space)
Costs
- Monitor and growth of all channels of the NEAR DACH community (incl. daily support) = 1,500 $USDT (250 $USDT x 2 months x 3 team)
- Translate/write at least 1 article per week, bringing us to a total of 8 articles = 800 $USDT total.
- 2 AMAs with another DACH community = 1,200 $USDT (600 $USDT x 2 AMAs)
- Telegram contest = 500 $USDT
- Twitter contest = 500 $USDT
- Management = 1,200 $USDT
- Business Development, Research, Planning & Conducting Events, Ideating, Reporting
Total costs for May, and June 5,700 $USDT