Hey all! I haven’t formally introduced myself here yet, so here we go… my name is Adonis, I live in Brazil and I’ve been in crypto space for 7 years. We recently created 
Continent DAO to promote NEAR on a large scale with opportunities initially in South America.
Our first idea was to educate these people through practice, register several businesses, help with the creation of wallets and allow these people’s first contacts with crypto.
In short for you, a geolocalized mass adoption project with an emphasis on use (practice) for people who really need these innovations, they need it for survival, not just as a financial option.
We started a plan within the subway stations that we would enter with traditional marketing teams, our target was the 5 million people who use this transport in the city of São Paulo.
Conversations were going well, the team was trained, uniforms were being manufactured (you can see the models here), we started a project in Metaverso with @PauloSamurai that created an environment based on a Brazilian subway station and it was a beautiful job.
Our website is under construction along with a database needed for this traditional marketing work. Access will be on contidao.com and cont.io
But unfortunately, the private company that manages the subway started to put up obstacles and wanted to know strategic and portfolio details to finally authorize us, of course we didn’t agree and decided to interrupt the plan with them.
BUT… 
At the same time, I talked to the city hall of São Paulo, I had read about a government program that delivered internet connection via WiFi in parks, squares, schools, universities and, ironically, by fate: train and subway stations too. In return, investors could exploit the date and monetize with marketing and advertising.
I saw this as a great opportunity, we can make NEAR not only a gateway for millions of people to DeFi and Metaverse, but also the road, after all, we would be in contact with our users at all stages.
It would be disruptive and EPIC, because we’re talking about a blockchain, a DAO and the government working in partnership! NEAR, Continent DAO and the biggest city in Latin America together! Can you imagine? 
Spoiler: The city hall and the private communications company (partner) loved the idea and have a lot of interest in development, even this year.
Marketing monetization will likely fund the plan, but not within the first 12 months, after that we will not only have a network of mainstream, but a large base of crypto users to target for advertising.
But here comes the second question, what will we do next to retain these new users? What dapps and activities will we offer them? Who are interested in this audience today within the Near Ecosystem?
I believe this proposal meets our values and goals. It would be an incredible initiative to reach 1 billion users in 5 years. But beyond the minimum investment, we have to make sure that we can retain these new users and stimulate them with our ecosystem.
Metapool, Ref Finance, Paras, Aurora, Gaming, ALL […]
This is a call to all projects, DAOs, members and involved with NEAR. Please send us your questions, opinions and suggestions.
I will post more details and update them here as soon as possible.
Thanks to Illia, Jordan, Josh, Chloe and everyone involved in approving our first Grant and for all the help they’ve been giving us. 
Curiosity:
The city of São Paulo has 12.33 million inhabitants and 44.04 million in the state. It is the largest city in Latin America.
), but after a while I had the idea to take advantage of some developments in the Ethereum network, such as the Ocean Protocol. Using Aurora to bridge the blockchains.