# \[Closed\] TikTok/Instagram/YouTube/Telegram campaign for dexGO NFT game on Aurora - 2

**URL:** <https://gov.near.org/t/closed-tiktok-instagram-youtube-telegram-campaign-for-dexgo-nft-game-on-aurora-2/34839>\
**Category:** Marketing DAO\
**Tags:** marketing-dao\
**Created:** [June 5, 2023, 1:48pm UTC](https://gov.near.org/t/closed-tiktok-instagram-youtube-telegram-campaign-for-dexgo-nft-game-on-aurora-2/34839 "2023-06-05T13:48:46Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![oleksiivinogradov](https://dub1.discourse-cdn.com/flex005/user_avatar/gov.near.org/oleksiivinogradov/32/34615_2.png) [@oleksiivinogradov](https://gov.near.org/u/oleksiivinogradov)\
**Post date:** [June 5, 2023, 1:48pm UTC](https://gov.near.org/t/closed-tiktok-instagram-youtube-telegram-campaign-for-dexgo-nft-game-on-aurora-2/34839/1 "2023-06-05T13:48:46Z")

</div>

Hi @marketingdao-council

hi @Dacha and @so608, @Klint

Follow discussion with Near, Aurora team, we would like to propose pre-approved TikTok/Telegram/Instagram/YouTube campaign for dexGo move2earn, AR, SocialFi game ([https://dexgo.club/en](https://dexgo.club/en))

**dexGo - Earn by walking the real routes**

- What is the dexGO:

dexGO is a game created for healthy lifestyle growth, traveling and earning. It’s easy: put on NFT sneakers and go on a journey through the routes of your own city, get money for this.

- Our mission:

Attracting people to active lifestyle and traveling through their own city using the technologies of the future - augmented reality and blockchain.  
dexGO makes it possible to turn your steps into real money.

Web site: [https://dexgo.club/en](https://dexgo.club/en)

White paper: [DEXGO | dexGO](https://docs.openbisea.com/dexgo-white-paper/)

DappRadar: [https://dappradar.com/aurora/games/dexgo](https://dappradar.com/aurora/games/dexgo)

NFT sales page (supports AURORA token or ETH): [OpenBiSea - NFT Market & Auction](https://app.openbisea.com/dexGO?chain=aurora)

We just launch campaign for Kyiv, Ukraine and here is results:

| | SUM: | 14.04-21.04 | 22.04-28.04 | 29.04-05.05 | 06.05-13.05 |
| --- | --- | --- | --- | --- | --- |
| views TikTok | 580000 | 88000 | 125000 | 211000 | 156000 |
| views Instagram | 18322 | 559 | 3200 | 884 | 13679 |
| view Facebook | 24763 | 300 | 4000 | 8800 | 11663 |
| view YouTube | 14207 | 3100 | 3200 | 3180 | 4727 |
| total view | 637292 | 91959 | 135400 | 223864 | 186069 |
| | | | | | |
| views profile TikTok | 5932 | 715 | 1066 | 2180 | 1971 |
| views profile Instagram | 737 | 69 | 163 | 276 | 229 |
| clicks Instagram | 139 | 14 | 16 | 79 | 30 |
| | | | | | |
| followers TikTok | 1892 | 182 | 484 | 659 | 567 |
| followers Instagram | 13 | 0 | 5 | 8 | |
| followers Facebook | 13 | 0 | 2 | 4 | 7 |
| followers YouTube | 19 | 1 | 3 | 10 | 5 |
| | | | | | |
| views website | 2261 | 221 | 650 | 837 | 553 |
| | | | | | |
| followers Telegram | 398 | 10 | 54 | 142 | 192 |
| followers E-mail | 70 | 3 | 9 | 23 | 35 |

**Campaign socials:**

> **[TikTok - Make Your Day](https://www.tiktok.com/@dexgo.ua)**

> **[DexGO](https://t.me/dexgo_ua)**
>
> 👉 @dexgo\_ua 👈	🚀 Earn for the complete a real route 🎮 Games with AR 🔎 Website: https://www.dexgo.club/en

> **[Move to Earn 🎮 (@dexgo.ua) • Instagram photos and videos](https://www.instagram.com/dexgo.ua/)**
>
> 17K Followers, 3 Following, 626 Posts - See Instagram photos and videos from Move to Earn 🎮 (@dexgo.ua)

We are create one video per day and one route per day in Kyiv. All of those users are **non-crypto** , which gives unique opportunity for Aurora blockchain to have new users on Aurora+

**What are we planning to do?**

Similar campaigns for cities/countries with separate social accounts:  
2 cities/Ukraine

**Marketing Activities**

1. Create 1+ videos per day (includes Aurora logo) and post on tiktok, reels, shorts, stories accounts
2. every week competitions (best selfie on location, best time to reach new location, merch(possible Aurora?) to hide on location)
3. Every week post on our Social Media Links Twitter, Telegram, Discord, Reddit:  
[https://twitter.com/openbisea](https://twitter.com/openbisea)  
[Telegram: View @openbisea\_en](https://t.me/openbisea_en)  
[DEXStudios x DChain](https://discord.gg/bwbpgp9jhS)  
[Reddit - The heart of the internet](https://www.reddit.com/r/openbisea/)

**NEAR wallet: openbisea.near**

Budget Proposal - paid in unlocked NEAR tokens

Proposal per month: 2 cities \* 500 USD = 1,000 USD

Total for 1 month: 1,000 USD

**Measurements**

Campaign starts - 2 weeks after money received  
Campaign duration - 4 weeks

**(1M+ views/month)** 2 cities \* 500k/month views across all socials each  
**(4k+ new followers/month)** 2 cities \* 2k followers/month

Please check reported campaign results for Kyiv for a proof.

**Advantage for NEAR ecosystem**

- Brand Awareness increase of NEAR/AURORA

- Empowering the NEAR ecosystem through collaborations with other communities

- Motivate beginners to join the NEAR/AURORA ecosystem to get involved in blockchain games

- Social impact for NEAR/AURORA foundation to help Ukraine adapt during war happens

Thank you a lot for checking our proposal. We really appreciate your support.

dexGo team.
