Hi there, thanks for your consideration. Here is my answer about what we are differentiated at the moment:
In terms of product:
Weekly news video
We guaratee the best news video edition if you want to make a comparison.
AMA Twitter Space
We make connection, and friends with hidden projects built on NEAR.
(Also, we make an AMA recap as a gift after AMA for community.
There are the two most differentiation to compare with others.
Also, I understand we have a little difficult in brand development and community involvement. We started the page from June 2022 with zero budget and our team have different jobs to maintain our spirit on this page.
As I mentioned above on proposal part and comment part, with this approved proposal, we will start put in more resources to expand brand, especially we do have other communities (we filled the form with detailed information) to cross-marketing, also re invest to make it be more professional (we didn’t mention in the proposal due to we propose a small budget as well as don’t want to decrease our team value. But we know how it works and NEAR ecosystem would receive more than request with one month report.
Hi, thanks for your response. I totally understand about the situation.
However, we have built the same and different target audience and we will continue to emphasize on the difference part with our resources.
I commit with the above results that NEAR Coverage need to reach and also we will expand our content formats without increasing our proposed budget. We will send the result after one month.
With what we were contributing for 5 months, I hope you can re-consider with this agreement.
Also, to answer your concern about NEAR Coverage is a duplication from other related NEAR’s media entity, our team is a small in-house from VIBULA GROUP - a TikTok Marketing Agency in Vietnam with 4B+ views in Tiktok of our creator network
Hey @Cris – thanks for the proposal – I agree with the differentiation issue that other council members brought up. I can’t support this proposal in this format.
That said, given that you work for a TikTok agency and point out the other two points of differentiation (ie more unique) content above, would it be possible to revise the application and focus on one of those channels so we can prove the work out and then possibly go on from there based on performance?
Under our new guidelines and budget, we are aiming to fund initiatives that provide a unique perspective and top quality content while also accomplishing the KPIs outlined in the guidelines:
Will this project result in an entry point for Web3 talent?
NF KPIs:
Active Developers / Builders
Number of Community Members
Assessment by DAO:
Distribution Channel; is the team well placed to reach new audiences?
Does the team have enough depth of knowledge about NEAR, what’s happening in the ecosystem, other unique insights and valuable knowledge;
Is the project or team, able to communicate clearly and concisely complex concepts to new audiences?
What would potential developers/builders think/feel if they come in contact with content?
4.1 Acceptable: that NEAR is a lea- der in blockchain technology, professionalism, inspired to build, curious to learn more, etc.
4.2 Unacceptable: Scammy, pump and dump, vapourware.
Is this project of reasonable quality to receive capital?
NF KPIs
Quality work
Fair price for the work
Assessment by DAO
Would a third party pay for the work at the quoted price?
Is the price quoted aligned with the industry standards?
Is the work generating more value to the ecosystem than it is extracting?
.